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Production & Strategy: Page 3
Opinion & Experts
8 Event Profs Share Failures and Tough Lessons Learned
From overly explosive fireworks to a lack of enthusiasm for a theme, these event mishaps ultimately led to career growth.
Experiential Marketing, Activations & Sponsorships
Get a Sneak ‘Peak’ at This Cool Pop-Up From Kiehl’s
The skincare brand hosted a mountainside experience in Jackson Hole, Wyo., to raise awareness about the importance sun protection year-round.
Event Production & Fabrication
30 Cool Event Ideas You May Have Missed From Olivia Rodrigo, McDonald's, Nespresso, and More
Here’s a look at some steal-worthy ideas we spotted in March 2024.
Experiential Marketing, Activations & Sponsorships
SXSW 2024: 60+ Must-See Pics From the Festival's Buzziest Activations and Pop-Ups
For nine days this month, Austin, Texas, was blanketed with creative activations and events from brands like Prime Video, Porsche, Audible, Tide, and many more. Check out some highlights.
Experiential Marketing, Activations & Sponsorships
See How NBC Celebrated the 25th Anniversary of 'Law & Order: SVU'
The network transformed Rockefeller Plaza into a fan experience with clever nods to the iconic series and its characters.
Programming & Entertainment
7 Important Tips for Working with Event DJs
The right DJ can make or break the vibe of your event. Here are some tips for getting it right.
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Programming & Entertainment
Smooth Moves: How to Create Engaging Transition Moments at Events
North America
6 Emerging Hotel Trends for 2024
Event Production & Fabrication
Robin Hood's 2024 Benefit Gala Enters 'The Matrix'—with No Glitches but Plenty of Glamour
Experiential Marketing, Activations & Sponsorships
Tech Bloom: See Inside Jeff Leatham’s New Immersive Floral Exhibition
Experiential Marketing, Activations & Sponsorships
See Inside Expedia’s Day-to-Night Activation at the 2024 New Orleans Jazz & Heritage Festival
Event Design & Decor
See the Fun, Playful Elements From Public Art Fund’s 2024 Party
Experiential Marketing, Activations & Sponsorships
See Inside Coke’s Trippy AI-Powered Pop-Up Experience
The beverage brand partnered with Momentum Worldwide to create a bright, bold space to introduce its newest flavor, Coke Spiced.
Event Production & Fabrication
Oscars 2024: Peek Inside the Week's Most Star-Studded Events
See the stylish spaces where Warner Bros., Essence, Elton John, Searchlight Pictures, WME, and other big brands celebrated the 96th Academy Awards.
Experiential Marketing, Activations & Sponsorships
Get Blown Away by This Clever Product Launch Event From Garnier Fructis
To promote its new haircare collection, the brand hosted a science-themed event with cool interactive experiments, a giant hair-dryer, and fun F&B.
Experiential Marketing, Activations & Sponsorships
Spring Cleaning: This Whimsical BÉIS Pop-Up Created a Car Wash for Your Luggage
The immersive event brought the brand to consumers IRL with plenty of cheeky, squeaky-clean event ideas.
Event Production & Fabrication
How Dropbox's Unique Summit Theme Leaned Into the Power of Blank Spaces
The two-day event embraced reflections, shadows, and empty spaces that served as a metaphor for the creative process.
Experiential Marketing, Activations & Sponsorships
See Inside This Picture-Perfect Venue for the ‘Dune: Part Two’ Premiere After-Party
Warner Bros. hosted the U.S. premiere of the film at Lincoln Center and the American Museum of Natural History’s new wing.
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