8 Candy-Inspired Cocktails for Halloween Parties

From gummy garnishes to cotton-candy clouds, these sweet drinks are like the adult version of trick-or-treating.

Idea File Posted about 7 hours ago

Why a Brand Is Taking Over City Trains

Uniqlo is taking over Chicago trains to promote its latest store opening.

Event Report Posted about 8 hours ago

10 Best Ideas of the Week: a Multicolor Swim Tank, Bloody 'Scream Queens' Centerpieces, Smile-Triggered Photo Booths

Here's a look at 10 steal-worthy ideas we spotted this week.

News Posted 5 days ago

How Tweeting Unlocked a Secret at This Event

Martell celebrated its 300th anniversary with activations that encouraged guests to promote the brand on social networks.

Event Report Posted 6 days ago

8 Eye-Catching Ideas for Fall Events

From Fiscus trees to "harvest calzones," here are ideas for capturing the season's bounty at events.

Idea File Posted 6 days ago

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