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For Immediate Release

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Costume Institute Gala, MTV Awards, New York Marathon-and a Dentists Convention-Make BiZBash's List of New York's Top 100 Events

New York, March 13, 2002 - The BiZBash Event Idea Center, the targeted media company serving the event, trade show, meeting and business entertaining community in New York City, released its special report on "New York's Top 100 Events," a list of the city's biggest annual events. The feature is the cover story in the first issue of BiZBash's new business-to-business newspaper, the BiZBash Event Style Reporter.

Among the events on the list are the Metropolitan Museum of Art's Costume Institute Benefit, MTV's Video Music Awards, the Belmont Stakes, Fashion Week and the New York Marathon, along with a few lesser-known events, including the Greater New York Dental Meeting, which brings 35,000 dental health professionals-and their wallets-to New York each November.

"This list represents the wealth and variety of events that happen in New York every year," says Chad Kaydo, Editor in Chief of BiZBash. "So many great events take place here, which made it extremely difficult to narrow the list to 100. But the ones we chose reflect the diversity and the economic importance of New York's special event industry."

In the introduction to the story, the BiZBash editors called the feature "a list of the biggest events in New York-the ones that get the most press attention, the must-attend events in different industries, the ones that draw the most people (and cash) to the city, the ones that even affect New Yorkers who don't go to them." To research the package, the editors talked to hundreds of experts across numerous industries.

The list includes:

  • 35 Benefits/Fund-raising Events
  • 5 Sporting Events
  • 6 Parades/Marches
  • 17 Award Shows
  • 5 Opening Night Galas
  • 5 Festivals
  • 14 Trade Shows/Conventions/Expos
  • 21 Events with "New York" in the title

A few statistics about the events:

  • Oldest event: The St. Patrick's Day Parade (241 years old)
  • Youngest event: The New Yorker Festival (2002 will be the third year)
  • Largest events: West Indian Day Parade (one estimate: 2 million people); New York Marathon (2 million spectators, 30,000 runners); Ninth Avenue International Food Festival (two-day event with one million visitors each day)

The story also features the favorite annual events of notable New Yorkers including fashion designer John Bartlett, Village Voice columnist Michael Musto, opera star Denyce Graves, chef Daniel Boulud, philanthropist Evelyn Lauder, Time Out New York editor Cyndi Stivers, sex expert Dr. Ruth Westheimer, actor Alan Cumming, retailer Ivana Trump, Lot 61 owner Amy Sacco, and restaurateurs Danny Meyer and Drew Nieporent.

The BiZBash Event Style Reporter is a 60-page, four-color publication with news from actual New York City events and stories about event resources and industry leaders, and will complement the company's online service, BiZBash.com, and its annual trade show, the BiZBash Javits Event Expo. The first issue debuts today with a circulation of 20,000. Marketing partners and advertisers include American Express, Lillian Vernon, the Javits Center, the Ellis Island Immigration Museum and the '21' Club.

Other stories in the first issue include behind-the-scenes looks at Toy Fair, Ford's Fashion Week party for the Ford Thunderbird and a Harper's Bazaar party, and stories showcasing new resources, including an Italian food-carving artist, 31 of New York's newest event and meeting venues, and a day spa that features space for corporate meetings.

The BiZBash Event Idea Center (BiZBash.com) publishes the BiZBash Event Style Reporter newspaper and the BiZBash Event Style Alert and the BiZBash New York Event Calendar email newsletters, and hosts the annual BiZBash Javits Event Expo-The Fresh Idea Show. The company was founded on the premise that the regional meeting, event and trade show market is underserved. Prior to September 11th, New York hosted more than 100,000 business events and meetings each year, representing a $4 billion marketplace.


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Contact:

David Adler
646.638.3602
dadler@bizbash.com

Copyright (c) 2001 BiZBash.com

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