- Catering Sonnier & Castle
- DJ The Nerds
- Flowers DeJuan Stroud Inc.
- Temporary Tattoos Temptu Marketing Inc.
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NEW YORK Leave it to the Nerds--an energetic band of middle-aged white guys--to play a set eclectic enough to include “Copacabana,” “Babalu” and “Play That Funky Music White Boy” (which, surprisingly, we also heard at another recent benefit). The odd mix came during a performance capping a benefit for the American Foundation for AIDS Research (Amfar) put on by Gift for Life, a nonprofit group of executives from the gift, stationery, tabletop, home furnishings and decorative accessories industries. Organized by Amfar's special events staff--which is blitzing the spring with high profile events including the upcoming Boathouse Rock benefit and its fund-raiser during the Cannes film festival--the event raised more than $200,000.
Held at the Roxy (which still operates as a roller rink once a week--an interesting event idea, no?), the event also included a silent auction of celebrity doodles, including drawings by George Clooney, Whoopi Goldberg, Bette Midler and Rosie O'Donnell. A live auction offered prizes including a walk-on role on Frasier.
Held while many industry executives were in town for the National Stationary Show at the Javits Center, the event also presented awards to industry leaders Barbara Baekgaard and Eugene Freedman.
DeJuan Stroud provided some simple decor, including balloons on the tables of auction items and arrangements of red tulips on the larger dining tables. Sonnier & Castle served a tasty buffet that included marinated salmon, pasta salad and tomatoes and mozzarella.
Another fun touch: Tattoo company Temptu brought makeup artists to give guests temporary tattoos.