Topic Archive: Augmented reality

2017 Preview: Emerging Event Tech You Should Know About

Various twists on reality—augmented, virtual, mixed—top our roundup of technology products and strategies that will influence face-to-face experiences this year.

News Posted January 3, 2017, 7:30 AM EST

How This App Uses Augmented Reality to Drive Traffic for Events

A new Pokémon Go-like mobile app uses location-based augmented reality to create a treasure hunt with real prizes.

News Posted December 22, 2016, 7:15 AM EST

4 Types of Augmented Reality for Events

Find out about different options to incorporate this developing technology into trade shows, conferences, festivals, and other events.

Event Intelligence Posted October 4, 2016, 7:30 AM EDT

How Blippar Brings Augmented Reality to Events

Find out how this app can help you create an interactive—and really cool—experience for attendees.

The Scout Posted August 6, 2013, 7:15 AM EDT

What Olympic Sponsors Have Planned for the London Games

News Posted July 12, 2012, 5:16 PM EDT

Fashion Week: Event Ideas From Diet Pepsi, Barbie, M.A.C., and More

Event Report Posted February 21, 2012, 9:50 AM EST

Best of 2011: Glossary of 20 Industry Buzz Words and New Concepts

Feature Posted December 7, 2011, 10:26 AM EST

7 Lighting Trends for 2011: LEDs, Interactive Projections, 3-D, and More

The Scout Posted February 21, 2011, 8:45 AM EST

Marc Ecko's Digital Campaign Launch Puts Technology Front and Center

Event Report Posted August 12, 2010, 12:29 PM EDT

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