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BlackBerry Bold Launch Gives Guests Activity Stations, Free Downloads—and Phones

To give guests an interactive tour of the new smart phone, the launch party for BlackBerry Bold featured three separate activity stations and a squad of techie guides.

Event Report Posted October 31, 2008, 2:33 PM EDT

Us Weekly Brings "Hollywood" Party—and Its Decor—From L.A. to New York

Us Weekly brought its annual Hot Hollywood party to New York this year, and the returning producer decided that pieces from her decor collection would follow suit.

Event Report Posted October 23, 2008, 4:06 PM EDT

Fashion Week Sponsors Hawk Wares With Focus on Causes, Style

With the future of L.A. Fashion Week uncertain, sponsors at Smashbox this season are pulling out eye-catching tricks—many with cause-related marketing tie-ins—to impress showgoers while they can.

Event Report Posted October 16, 2008, 12:32 PM EDT

Gen Art Turns to Artists to Highlight Event Sponsors

Local and European artists helped create visually arresting branding opportunities for event sponsors at Gen Art's fashion shows.

Event Report Posted October 13, 2008, 6:15 PM EDT

Sponsors Get Top Billing at Gen Art's Fresh Faces Show

With T-Mobile brand ambassadors working the cocktail hour and models promoting Botox for underarm sweating, Gen Art's Fresh Faces in Fashion focused on sponsor integration.

Event Report Posted October 6, 2008, 11:00 AM EDT

Fashion Meets Technology

Intermix and BlackBerry Curve partnered to celebrate the fashion store's 15th anniversary last night in Miami.

Event Report Posted September 26, 2008, 11:08 AM EDT

O'Hare Runway Show Kicks Off Fashion Focus Chicago

News Posted September 25, 2008, 1:13 PM EDT

New Conference Centre Features 15 Meeting Spaces, High-Tech Kitchen

The Walkthrough Posted September 18, 2008, 4:24 PM EDT

Sheraton Ballroom Gets Tiered Seating for Canada's Walk of Fame Ball

The L.A.-based firm behind the official Oscar and Emmy after-parties installed tiered seating in the Sheraton Centre's ballroom and decorated it in gold, silver, and blue for the inaugural Canada's Walk of Fame inductee ball.

Event Report Posted September 8, 2008, 5:12 PM EDT

Toasting the Tropics

The 14th annual Bali Ha'i fund-raiser dazzled eventgoers with gourmet bites and a tropical atmosphere in Coconut Grove.

Event Report Posted April 15, 2008, 6:23 PM EDT

BlackBerry Launch Recasts IAC Building in Pink Light

Targeting a young, fashionable, and female set, BlackBerry put on a rosy-hued party to show off its latest gadget: a pink BlackBerry Pearl.

Event Report Posted February 4, 2008, 1:14 PM EST

BlackBerry's Pink Pearl Launch Woos the Ladies

It's hardly surprising that BlackBerry is marketing its new shimmery pink PDA to female consumers—and the L.A. launch party targeted that group, while some guys snuck in for a peek.

Event Report Posted February 4, 2008, 12:15 PM EST

Business Entertaining

Where to go for wining, dining, and more across the state.

Location Scout Posted October 12, 2007, 4:41 PM EDT

Energize Your Next Event

The Scout Posted July 11, 2007, 5:55 PM EDT

A Rio Carnivale Raises Money for Lakewood Ranch

Mixing tiki gods with talking parrots and a fake Carmen Miranda, SHOWORKS Inc. managed to turn what might have been a monotonous venue into one that was very caliente, at an event of the same name.

Event Report Posted April 10, 2007, 1:46 PM EDT

Clinton's Conference Has Earth-Friendly Elements

The former president's second annual gathering of business and political leaders implemented environmentally friendly materials and ideas.

Event Report Posted October 11, 2006, 12:00 AM EDT

Money Talks: Planners Reveal Their Salaries

We gave 10 event pros their anonymity, and they revealed their salaries—and their candid feelings about how they're compensated.

The Scout Posted July 5, 2006, 12:00 AM EDT

Special Report: MTV Awards Bring Lots of Parties

Event Report Posted February 15, 2006, 1:21 PM EST

Mugler Launches Scent With Purple Pool Party

Jes Gordon's design for the launch of a new Thierry Mugler fragrance showcased the unusual shape and vibrant color of its bottle.

Event Report Posted June 15, 2005, 12:00 AM EDT

Tech Update: 5 Trends for '05

The Scout Posted March 2, 2005, 12:00 AM EST

DRINKS: An Alternative to Alcohol

The Scout Posted December 9, 2004, 12:00 AM EST

7 Ideas for a Grand Old Party

Event Report Posted February 26, 2004, 12:00 AM EST

H&G's Berry-Inspired Auction Tables

Event Report Posted March 18, 2003, 12:00 AM EST

Grammy's Loaded Gift Bag

News Posted February 20, 2002, 12:00 AM EST

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