Topic Archive: Concerts/Performances

How to Organize a Benefit Concert in Less Than 3 Weeks

Find out how event planners of the Louisiana Rising concert in Baton Rouge are pulling together a charity show for flood victims in a little more than two weeks.

News Posted September 2, 2016, 7:15 AM EDT

Why Hotel Brands Want to Host Concerts

Major brands such as Hilton and Starwood use musical acts to engage new fans and reward loyal guests.

Venue News Posted April 25, 2016, 7:15 AM EDT

How Pandora Transformed a City Block Into Its Largest Single-Day Event

The Internet radio brand brought a targeted list of fans for big-name musical acts and experiential sponsor activations—and kept them safe in a heatwave.

Event Report Posted August 31, 2015, 7:15 AM EDT

How to Pull Off a Concert at Sea

U.S. Coast Guard jurisdiction and a raw barge venue made Toyota's San Diego tour stop a logistically complex feat.

Event Report Posted October 8, 2014, 7:00 AM EDT

What It Takes to Maintain the Largest Floating Music Festival

The electronic dance music event Groove Cruise X marked its 10th anniversary with marathon DJ sets, a beach party, and a superhero theme night.

Event Report Posted February 20, 2014, 7:00 AM EST

Why 3,300 Avicii Fans Bought T-Shirts Instead of Concert Tickets

To boost brand recognition among fans of electronic dance music, Macy's and Ralph Lauren's Denim & Supply offered access to an Avicii performance for consumers that purchased a limited-edition tee.

Event Report Posted October 18, 2013, 8:54 AM EDT

A Modern Take on Crowd-Surfing Beach Balls

Crowd Activation's Zygote balls are helium-filled, oversize balloons that respond to human touch.

The Scout Posted September 19, 2013, 7:30 AM EDT

N.F.L. Kickoff Concert Treats Fans to Keith Urban

The event included a V.I.P. preparty sponsored by Bud Light that included custom lounges for the Super Bowl-winning Baltimore Ravens.

Event Report Posted September 10, 2013, 6:45 AM EDT

How to Entertain Millennials at a Pool Party

Two stages and social media tie-ins helped sponsors target millennials at the iHeartRadio's event in Miami.

Event Report Posted July 19, 2013, 7:00 AM EDT

5 Ways to Improve Large Music Festivals

Event Intelligence Posted April 25, 2013, 7:30 AM EDT

Guest-Controlled Event Becomes Giant Video Game

Event Snapshot Posted April 18, 2013, 7:00 AM EDT

Boy Band One Direction Sings Atop Giant Pinball Machine

Event Snapshot Posted March 18, 2013, 7:30 AM EDT

Nokia Launches Music Service With Concerts and Sundance Channel Film Series

Event Intelligence Posted November 27, 2012, 5:09 PM EST

Chicago's Top 100 Events of 2011

Top 100 Posted December 30, 2011, 10:00 AM EST

2012 Preview: 10 Most Anticipated Boston Venues for Events and Meetings

Location Scout Posted December 29, 2011, 12:00 PM EST

South Florida's Top 100 Events of 2011

These annual gatherings make a big impact on their respective industries and communities (and on the city) while innovating to stay on top.

The Scout Posted December 28, 2011, 9:40 AM EST

2 New Washington Performance Spaces for Meetings and Events

Location Scout Posted December 28, 2011, 9:10 AM EST

MySpace Has Burlesque Dancers at Parisian-Themed Holiday Party

Event Snapshot Posted December 19, 2011, 5:14 PM EST

Joffrey Ballet Keeps Kids Busy at Holiday Fund-Raiser

Event Report Posted December 14, 2011, 5:01 PM EST

Z100 Weaves Bevy of Sponsors Into Lounge Activations for Jingle Ball Concert

Event Report Posted December 13, 2011, 2:45 PM EST

Florida Grand Opera Celebrates Zarzuela Performance With On-Stage Dinner

Event Report Posted December 13, 2011, 2:20 PM EST

Performances Pack Bocelli Foundation Launch

Event Snapshot Posted December 13, 2011, 12:13 PM EST

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