Topic Archive: Event area

16 Event Ideas From TomorrowWorld Electronic Dance Festival

See how T-Mobile, Bud Light, and Zipcar engaged the 50,000 fans at this event outside Atlanta.

Event Report Posted October 2, 2014, 7:30 AM EDT

8 Smart Tips for Staging Live Shows

From simplifying the set pieces to focusing on the live audience, staging pro LeRoy Bennett offers his best advice for shows big and small.

Event Intelligence Posted September 24, 2014, 7:00 AM EDT

Teen Choice Awards 2014: Inside the V.I.P. Tent and Celebrity Gift Suite

Organizers of events surrounding Fox's annual show created spaces littered with products and decor that appealed to both young talent and their older, often equally influential, companions.

Event Report Posted August 12, 2014, 12:58 PM EDT

Lollapalooza V.I.P. Catering by the Numbers

The music festival caterer expects to serve 25,500 meals and tons of boozy popsicles.

News Posted July 17, 2014, 7:45 AM EDT

What Does a Dog V.I.P. Room Look Like?

Dogs competing in the Westminster Kennel Club Dog Show relaxed in a pet-friendly hotel suite.

Event Report Posted February 27, 2014, 7:15 AM EST

11 Inspiring Set Designs From New York Fashion Week

Chilly temperatures and snow did little to dampen the mood of the February shows, where designers like Marc Jacobs, Diane von Furstenberg, and Thom Browne offered sets with bright graphics, imitation clouds, and melted chocolate.

Event Report Posted February 20, 2014, 4:21 PM EST

What Event Marketers Need to Know About Swag Suites Now

If gifting suites around major award shows were a novelty at the turn of the millennium, now they're a science. Here are the current rules of the game.

Event Intelligence Posted February 17, 2014, 7:30 AM EST

2014 Preview: 10 Most Anticipated Chicago Venues for Meetings and Events

Location Scout Posted January 30, 2014, 7:00 AM EST

Best of 2013: 10 Most Notable Washington Openings of 2013

Location Scout Posted December 4, 2013, 7:15 AM EST

7 Tips for Small Stages With Big Impact

Setting up a small stage? Keep these tips in mind—and check out how five events created eye-popping small stage designs.

The Scout Posted December 3, 2013, 7:00 AM EST

Benefit Puts 9/11 Artifacts on Stage

The gala for the National September 11 Memorial & Museum previewed items that will be exhibited at the soon-to-open museum by incorporating them into the stage design.

Event Report Posted November 6, 2013, 8:30 AM EST

10 Fun Ways to Liven Up Red Carpets

From live-action logos to mock paparazzi, these clever ideas revolutionize the notion of the standard step-and-repeat arrivals line.

Idea File Posted October 8, 2013, 7:30 AM EDT

A DJ Booth You Can See Through

Event Snapshot Posted September 25, 2013, 7:45 AM EDT

The Best Ideas From Fashion Week

From the Victorian surf-theme set for Marc Jacobs and Thom Browne's hanging mannequins to sneakers dipped in paint for Converse and Margiela, here's a look at some of the most innovative ideas from New York Fashion Week's September 2013 run.

Event Report Posted September 20, 2013, 6:33 PM EDT

Are Value-Added V.I.P. Packages for Trade Shows Better Than Early Bird Pricing?

Microsoft’s new events chief, Scott Schenker, is challenging the assumption that discounts are the best way to entice people to register.

Event Intelligence Posted September 19, 2013, 7:15 AM EDT

10 New San Diego Venues for Fall Meetings and Events

Location Scout Posted September 17, 2013, 7:45 AM EDT

8 Ways to Create the Most Functional Red Carpet

Consider these strategies for setting up an arrivals line that's streamlined, organized, functional—and results in the media coverage you want.

Event Intelligence Posted August 27, 2013, 7:00 AM EDT

See This: Booth in a Box

Modulbox is a compact mobile event marketing space that can be used for trade shows or pop-up activations.

The Scout Posted August 13, 2013, 7:00 AM EDT

How to Entertain Millennials at a Pool Party

Two stages and social media tie-ins helped sponsors target millennials at the iHeartRadio's event in Miami.

Event Report Posted July 19, 2013, 7:00 AM EDT

A 120-Foot Curved Projection Screen "Embraces" Guests at Sales Meeting

The audiovisual production for a technology company's meeting in Dallas immersed meeting attendees.

Event Snapshot Posted May 6, 2013, 7:16 AM EDT

Guest-Controlled Event Becomes Giant Video Game

Event Snapshot Posted April 18, 2013, 7:00 AM EDT

17 Design and Entertainment Ideas for Summer Pool Parties

Idea File Posted April 17, 2013, 7:00 AM EDT

Jason Wu, Louis Vuitton Inspire Decor at Fashion for Paws

Event Report Posted April 16, 2013, 7:15 AM EDT

Peek Inside the Private Lounges at Miami’s Winter Music Conference

Event Report Posted April 8, 2013, 5:14 PM EDT

6 Trade Show Booth Trends From the New York Auto Show

Event Report Posted March 29, 2013, 3:23 PM EDT

E.L.I. Class: How to Boost Audience Engagement at Meetings and Events

From the Event Leadership Institute Posted March 25, 2013, 2:26 PM EDT

Inside Samsung's Galaxy S4 Theatrical, Two-Part Launch

Event Report Posted March 22, 2013, 5:20 PM EDT

How a Runway Show Reached Nearly Half a Million People

Event Report Posted March 20, 2013, 7:00 AM EDT

Boy Band One Direction Sings Atop Giant Pinball Machine

Event Snapshot Posted March 18, 2013, 7:30 AM EDT

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