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Topic Archive: Event promotions

Why Did USA Network Lock TV Fans in a Room?

The TV network partnered with Escape the Room to create a truly immersive fan experience to promote its new mystery show Dig.

Event Report Posted March 11, 2015, 7:00 AM EDT

8 Tips for Creating Events for Super Fans

Marketing to people who already love your brand is popular—but tricky.

Event Intelligence Posted September 19, 2013, 8:30 AM EDT

Why Event Marketers Are Focusing on Super Fans

People who are passionate about a brand or product have new ways to tell their friends.

Event Intelligence Posted September 19, 2013, 8:15 AM EDT

What's In Store for Next Year's Super Bowl in New York

News Posted February 4, 2013, 7:30 AM EST

Diaper Brand Puts Giant Flushable Toilet in Times Square

Event Report Posted January 31, 2013, 1:27 PM EST

Nokia Launches Music Service With Concerts and Sundance Channel Film Series

Event Intelligence Posted November 27, 2012, 5:09 PM EST

3 Lessons Event Marketers Can Learn From Food Trucks

Event Intelligence Posted October 18, 2011, 3:00 PM EDT

Busy Holiday Season Gets Even More Events

Retailers and neighborhood associations are decking the halls, malls, streets, and avenues for a mix of new and traditional holiday-theme events and promotions. Here’s a behind-the-scenes look.

Event Report Posted December 7, 2005, 12:00 AM EST