Topic Archive: Film Festivals

TIFF 2016 Preview: The Most Anticipated Festival Events and Activations

The 41st edition of the Toronto International Film Festival will include numerous gifting lounges, brand activations, and restaurant pop-ups.

News Posted September 7, 2016, 7:00 AM EDT

SXSW 2016: What You Missed at This Year's Festival

The annual tech, music, and film festival featured activations, interactive experiences, parties, and lounges from brands including Bud Light, Pandora, Samsung, HBO, and Gatorade.

Event Report Posted March 24, 2016, 8:10 AM EDT

How One Festival Serves Early Adopters and Entrepreneurs

With a jam-packed schedule of musical performances, art exhibits, films, and tech talks, Northside Festival's attendees get to discover—or become—the next big thing.

Event Report Posted June 19, 2015, 7:15 AM EDT

SXSW 2015: 26 Ways Brands Engaged Festival Attendees

How Spotify, Pandora, Mashable, and others used experiential tactics to stand out during the 10-day music, film, and interactive festival.

Event Report Posted March 31, 2015, 7:30 AM EDT

14 High-Tech Ideas to Steal From SXSW

How brands like HBO, Samsung, and GE embraced the interactive component of Austin's buzzy festival to entice the crowds.

Event Report Posted March 26, 2015, 8:15 AM EDT

SXSW 2015 Preview: What to Expect at Austin's Big Fest This Year

The wildly popular music, film, and technology festival and conference returns to Austin on March 13, bringing new brand activations alongside increased security.

News Posted March 9, 2015, 7:15 AM EDT

How Brands Are Using Oculus Rift's 4-D

Find out how Merrell used virtual reality to take Sundance Film Festival guests on an immersive 4-D nature hike.

Event Report Posted February 5, 2015, 7:45 AM EST

How a New Film Fest Landed a Major Sponsor

In just its third year, FilmGate has support from major players like Sony.

News Posted January 29, 2015, 7:30 AM EST

Sundance 2015: See Engaging Activations From New Festival Sponsors

Here's a peek inside Sundance Film Festival in Park City, Utah, which drew new sponsorships this year from brands such as BuzzFeed and Wonderful Pistachios.

Event Report Posted January 29, 2015, 7:00 AM EST

SXSW 2014 Preview: What to Expect at This Year's Festival

From IFC's fairgrounds and Pennzoil's Mario Kart experience to the return of the Fader Fort and the Filter on Rainey block party, brands have plenty of activities, events, and entertainment planned for this year's South by Southwest.

News Posted March 6, 2014, 7:30 AM EST

Inside YouTube's First Sundance Film Festival Activation

For its first pop-up at the Park City film fest, YouTube took over a two-story space to host days full of programming that included yoga and Google Glass demos.

Event Report Posted February 4, 2014, 7:30 AM EST

TIFF 2013: Highlights From Premiere Parties, Brand Activations, and More

Here's a peek inside brand activations and bashes from SodaStream, InStyle, and more at the Toronto International Film Festival.

Event Report Posted September 18, 2013, 7:45 AM EDT

4 Ways the AFI Fest Stands Out Among L.A. Festivals

News Posted November 8, 2012, 3:43 PM EST

2012 Preview: 10 Most Anticipated Boston Venues for Events and Meetings

Location Scout Posted December 29, 2011, 12:00 PM EST

Fall Preview: 10 Most Anticipated New Toronto Event Venues

Location Scout Posted August 29, 2011, 9:30 AM EDT

Palm Springs Film Fest Draws Record Crowds

In a sign of the festival’s prominence, 1,800 guests came to its awards gala—and big stars like Brad Pitt turned out, too.

Event Report Posted January 24, 2007, 12:00 AM EST

Diesel Styles Lounge for Celebrity Gifting

The fashion house gave the space an ethereal yet elegant look to link it with the current Diesel Heaven ad campaign.

Event Report Posted September 21, 2006, 1:23 PM EDT

Malibu Film Fest Wraps on the Sand

The beachfront adjoining Gladstone's set a cinematic scene for the festival's final night.

Event Report Posted April 14, 2006, 3:00 PM EDT

Sarasota Film Fest Opens With Film, Food and Music

Event Report Posted February 15, 2006, 1:21 PM EST

Premiere Hosts Promotional Lounge

Event Report Posted February 15, 2006, 1:20 PM EST

New Sponsors to Blitz Fashion Week

News Posted January 31, 2006, 12:00 AM EST

MGM's Adam Keen

Q & A Posted February 16, 2005, 12:00 AM EST

Miramax's Meryl Katz

Q & A Posted December 4, 2002, 12:00 AM EST

Top 100 Events: August to October

Event Report Posted March 28, 2002, 12:00 AM EST

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