Topic Archive: Film premieres

See a Lush Arrivals Area Covered in Jungle Canopy

Disney's premiere for The Jungle Book transported guests into the film's exotic world from the moment they arrived.

Event Report Posted April 13, 2016, 7:15 AM EDT

See How a 1,300-Foot Tent Helped 'Star Wars' Make a Splash

One of the year's buzziest movies premiered with a massive arrivals tent, lightsaber decor, and simultaneous screenings in three theaters.

Event Report Posted December 23, 2015, 7:30 AM EST

Summer Blockbusters 2015: 22 Photos From Hollywood's Big Movie Premieres

The studios built out major arrivals areas and party spaces for major movies with massive revenue goals like Straight Outta Compton, Terminator Genisys, and Jurassic World.

Event Report Posted August 12, 2015, 7:15 AM EDT

Event Innovators 2015: Lylle Breier

The senior vice president of global marketing partnerships and strategic alliances, promotions, synergy, and special events for Walt Disney Studios uses her lofty title to get people excited about the studio's movies.

Event Innovators 2015 Posted July 1, 2015, 3:15 AM EDT

Disney Magic? How the Studio Hosted a Private Event Within a Packed Theme Park

After the Tomorrowland premiere, guests entered a private party through a snaking path inside Disneyland.

Event Report Posted May 18, 2015, 7:00 AM EDT

How Planners Found a Cohesive Look for the 'Furious 7' Premiere

Furious 7 was filmed in nearly 20 locales, and producers of its premiere party were tasked with finding a unified event theme.

Event Report Posted April 8, 2015, 7:00 AM EDT

Movie Premiere Puts Hot Tub on Red Carpet

The Los Angeles premiere of Hot Tub Time Machine 2 had a very fitting prop.

Event Snapshot Posted February 24, 2015, 7:45 AM EST

Samsung Promotes New Phone With Selfies at 'Hunger Games' Premiere

The electronics brand highlighted its latest device's ability to snap shots of large groups of people by taking selfies of fans with the film's stars at the Los Angeles premiere of The Hunger Games: Mockingjay Part 1.

Event Report Posted November 20, 2014, 7:30 AM EST

Disney Stages Red Carpet in San Francisco—and Tokyo

The premiere of Big Hero 6 featured an oversize prop that paid homage to the fictional city of San Fransokyo.

Event Snapshot Posted November 18, 2014, 7:15 AM EST

How to Host a Screening in a Museum

Doubling as the premiere for James Cameron's Deepsea Challenge 3D documentary and the debut of Rolex's Deepsea Sea-Dweller diver timepiece, one event built a screening room inside the American Museum of Natural History's Milstein Hall of Ocean Life.

Event Report Posted August 11, 2014, 3:47 PM EDT

Behind the Scenes at the 'X-Men: Days of Future Past' Global Premiere

20th Century Fox brought a custom theater, fan experience, and 1,300 guests to New York's Jacob K. Javits Convention Center for the latest installment of the X-Men film franchise.

Event Report Posted May 15, 2014, 7:45 AM EDT

'Divergent' Premiere Gives Fans Surprise Concert, Midnight Screening Passes

Summit Entertainment treated its wildly enthusiastic young adult fan base to surprise perks and access at the movie's premiere.

Event Report Posted March 27, 2014, 8:16 AM EDT

Why Are Shopping Carts at This Red-Carpet Premiere?

Event Snapshot Posted September 3, 2013, 7:15 AM EDT

Splashy Photos From 14 Summer Blockbuster Movie Premieres

Get inspired by over-the-top photos from the fetes to launch the season's biggest flicks.

Event Report Posted July 17, 2013, 7:30 AM EDT

Giant LED Screens Change 'Django' Red Carpet Look in Seconds

Event Report Posted January 18, 2013, 4:45 PM EST

Introducing Our Event Innovators 2012 Lists

Event Innovators 2012 Posted March 14, 2012, 6:30 AM EDT

3 Options for Custom Cakes in New York

The Scout Posted February 10, 2010, 9:00 AM EST

New Hires for Great Performances, Strategic, Shadow, and Lisa Lori

Who's Doing What Posted February 26, 2008, 2:56 PM EST

New Publicists at Harrison & Shriftman and Samuel Goldwyn

Who's Doing What Posted July 27, 2007, 2:02 PM EDT

Sponsors Put Working-Class Stamp on Premiere Party

Lionsgate’s Employee of the Month premiere had a look dictated by and Dunkin’ Donuts—whose coffee also makes cameos in the film.

Event Report Posted September 28, 2006, 12:00 AM EDT

Panther Premiere Channels Paris Discotheque

French hip-hop, a marble fountain, an acrobat, and pink casino tables were among the gimmicks at the Pink party.

Event Report Posted June 23, 2006, 5:19 PM EDT

Crash Celebrates at the Chateau

News Posted March 9, 2006, 12:00 AM EST

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