Topic Archive: Ford

Why Did an Automaker Partner With a Fashion Event?

Ford's presence at fashion pop-up Made L.A. might seem surprising at first—but it was actually a natural fit.

Event Report Posted July 11, 2016, 7:00 AM EDT

Most Innovative Meetings 2013: #6 Further With Ford

The automaker is targeting nontraditional media with an event that mixes behind-the-scenes tours, driving experiences, and celebrity speakers.

Feature Posted September 10, 2013, 7:00 AM EDT

5 Ways Robots Are Being Used at Events

From robotic bartenders to holographic trade show presenters, check out how technology is changing the event industry.

Event Intelligence Posted September 5, 2013, 7:30 AM EDT

Inside Ford's Strategy to Engage Bloggers

Event Intelligence Posted April 11, 2013, 7:45 AM EDT

6 Trade Show Booth Trends From the New York Auto Show

Event Report Posted March 29, 2013, 3:23 PM EDT

How R.F.I.D. Bracelets Can Connect Guests and Add Sponsor Value

The Scout Posted September 19, 2012, 8:30 AM EDT

Transportation Technology Show Installs Gadgets Across Orlando

Event Report Posted October 20, 2011, 3:40 PM EDT

6 Events That Boosted Attendance With Creative Contests

These events looked beyond freebies and created competitions to boost attendee engagement.

Idea File Posted September 15, 2011, 8:45 AM EDT

BlogWorld Launches First New York Expo With Partner BookExpo America

Event Report Posted June 2, 2011, 9:00 AM EDT

Auto Show Parties: Carmakers Turn to Celebrities, Design-Minded Visuals

Event Report Posted April 26, 2011, 10:15 AM EDT

Traffic, Dirt, and 65 Bulls Provide Challenges at Bull-Riding Tourney

Event Report Posted January 13, 2011, 12:16 PM EST

At Central Florida Auto Show, Ford Reels in Attendees With Games

Event Report Posted November 30, 2010, 1:04 PM EST

Red Bull Stages Competitive Concert on Pennsylvania Avenue

Event Report Posted November 10, 2010, 1:05 PM EST

Buzzing SEMA Show Draws 131,000 Attendees, 15 Percent More Exhibitors

Event Report Posted November 9, 2010, 2:05 PM EST

10 New Booth Installations at the New York International Auto Show

Event Report Posted April 2, 2010, 11:30 AM EDT

Increased Space for Ford, Green Cars Dominate Washington Auto Show

Event Report Posted February 1, 2010, 1:11 PM EST

Grove Bed Race Returns After Six-Year Hiatus With New Course and More Activities

The merchants of Coconut Grove brought back the city's annual Bed Race for nearly 14,000 people during Labor Day weekend.

Event Report Posted September 9, 2009, 6:39 PM EDT

Hoodie Awards Take Over Mandalay Bay With R&B, Ford Giveaway—and Packed Weekend Schedule

The seventh annual Hoodie Awards took to Mandalay Bay with R&B performances, a Ford Taurus giveaway, and a packed schedule of related weekend events.

Event Report Posted August 25, 2009, 4:23 PM EDT

Amigos for Kids Domino Night Surpasses Last Year's Fund-Raising Dollars

A number of sponsors of the Amigos For Kids celebrity domino night upped their contributions, helping the benefit increase its haul from last year.

Event Report Posted June 23, 2009, 12:20 PM EDT

Self Magazine Workout Event Returns to Central Park With New Tents, Repeat Visitors

To keep crowds strong for the 16th installment of Self's Workout in the Park, the magazine brought on a new producer to implement a new design for the branded tents and lowered entrance fees for loyal guests.

Event Report Posted May 12, 2009, 11:52 AM EDT

Kia and Ford Host Opposing Events During Auto Show's Press Preview

Two automakers approached Auto Show events from different angles: Kia tied its party thematically to a press conference the next day, while Ford hosted a design-focused dinner for lifestyle—not auto industry—journalists.

Event Report Posted April 10, 2009, 1:10 PM EDT

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