Topic Archive: Garnier

14 Showstopping Cakes From Events

Idea File Posted September 26, 2012, 12:15 PM EDT

Where the Wild Things Are, Part II: At the "Too Popular" Surf Lodge, in the Axe Lounge, and on Booze Buses

"We're too popular!" cries the Surf Lodge, while deodorant-themed nightclub Axe Lounge pays celebrities to sleep in the car and spritz away their indiscretions.

Opinion Column: Ted Kruckel Posted September 2, 2009, 4:17 PM EDT

Women's Health Stages Virtual Surfing, Makeovers, and European Bungee Jumping

To bring the Women's Health brand to life, the magazine brought exercise classes, smoothies, and plenty of sponsor activations to North Avenue Beach.

Event Report Posted July 21, 2009, 3:59 PM EDT

People en Espanol Matches Magazine Theme to Venue

At People en Español's Los 50 Más Bellos party, a 1930s-style ballroom and design underscored the special issue's old Hollywood aesthetic.

Event Report Posted May 18, 2009, 3:11 PM EDT

Self Magazine Workout Event Returns to Central Park With New Tents, Repeat Visitors

To keep crowds strong for the 16th installment of Self's Workout in the Park, the magazine brought on a new producer to implement a new design for the branded tents and lowered entrance fees for loyal guests.

Event Report Posted May 12, 2009, 11:52 AM EDT

Spirit Awards' Pop-Up Sponsor Lounges Look Like Permanent Installations

Elle's production-heavy green room and Piaget's black-and-white lounge at Film Independent's Spirit Awards had the feel of cozy permanent spaces right on the beach.

Event Report Posted February 25, 2009, 2:28 PM EST

Rock Hall of Fame Annex Opens With Carnival, Debbie Harry

To mark the opening of its New York venue, the Rock & Roll Hall of Fame Foundation threw a party, entertaining some 2,500 guests with a circus of activities, Debbie Harry, and tours of the new museum.

Event Report Posted December 3, 2008, 2:10 PM EST

Lucky's Shopping Event Returns With Charity Boutique, More Shoppers

For its fifth yearly consumer shopping event, Lucky partnered with the Robin Hood Foundation to set up a boutique booth selling used designer items.

Event Report Posted November 7, 2008, 4:27 PM EST

With Billy Idol at Disney Hall, ET Emmy Bash Draws Swelled, Celeb-Heavy Crowd

Back at Disney Hall for a second year, Entertainment Tonight's Emmy party, sponsored by People, brought Billy Idol to serenade a celebrity-heavy crowd of about 1,200 partygoers.

Event Report Posted September 22, 2008, 1:29 PM EDT

Boost Mobile Barbecue Takes Over Project Beach House

Boost Mobile set up shop at the Project Beach House in Malibu for a weekend cookout on a superlative summer day.

Event Report Posted August 12, 2008, 1:38 PM EDT

ET and People Take Emmy Party Downtown

In this year's increasingly dense landscape of Emmy events, Entertainment Tonight differentiated its party with People by moving it downtown to the striking Walt Disney Concert Hall.

Event Report Posted September 17, 2007, 12:58 PM EDT

Emmy Party Update: ET and People Move Downtown

News Posted September 6, 2007, 2:36 PM EDT

New York Reporter Reveals Must-Hear Summer Song

News Posted June 25, 2007, 10:14 AM EDT

Entertainment Weekly Throws Summer-Inspired Must List Celebration

Entertainment Weekly celebrated its annual Must List at a party replete with seasonal touches.

Event Report Posted June 22, 2007, 2:49 PM EDT

Sponsors Get Prime Spots at People en Español Party

It was the sponsors that shined at the event for People en Español's "Los 50 Más Bellos" issue.

Event Report Posted May 30, 2007, 12:06 PM EDT

Herbal Essences Puts Product Ingredients in Drinks

Beauty editors blended customized cocktails and hair regimens at a promotion for the brand's new line.

Event Report Posted January 17, 2007, 12:00 AM EST

EW Throws Sponsor-Heavy Shindig

The mag relied on heavy branding from Garnier,, and TLC to carry its annual Must List party.

Event Report Posted June 28, 2006, 12:00 AM EDT

Mag Party Has Guy Stuff : Shots and Burgers

Proving the simplest things can make big impressions, In-N-Out Burgers and green Jell-O shots got guests’ attention.

Event Report Posted February 23, 2006, 5:19 PM EST

Event Calendar: Thursday, November 14, 2002

News Posted February 15, 2006, 1:37 PM EST

EW Party Offers Sweet Sponsorship Deals

Chocolate truffles and a wall of fruit were part of the decor at Entertainment Weekly's annual Must List party, cosponsored by Garnier, Napster, Coca-Cola, and Verizon.

Event Report Posted June 22, 2005, 12:00 AM EDT

Garnier's Product Launch With Punch

Event Report Posted November 19, 2002, 12:00 AM EST

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