Topic Archive: Lancôme

How This Beauty Brand Created Six Events in One

Lancôme introduced its newest products with a room-by-room journey through a historic New York mansion.

Event Report Posted July 6, 2016, 7:30 AM EDT

Author Stages Pregnancy-Pampering Parties on Nine-City Book Tour

Event Report Posted May 10, 2010, 1:57 PM EDT

Sponsors Get Top Billing at Gen Art's Fresh Faces Show

With T-Mobile brand ambassadors working the cocktail hour and models promoting Botox for underarm sweating, Gen Art's Fresh Faces in Fashion focused on sponsor integration.

Event Report Posted October 6, 2008, 11:00 AM EDT

Macy's Gets Totally '80s for Glamorama's 10th Anniversary

For Glamorama's 10th anniversary, Macy's brought back the '80s with the help of Cyndi Lauper, Pac-Man, and Fun Dip.

Event Report Posted August 26, 2008, 12:32 PM EDT

L'Oréal's Luminato Sponsorship Leads to Makeovers, Model Search

As the presenting sponsor for the second annual Luminato Festival, L'Oréal Paris took the opportunity to brand a series of events highlighting products offered by Giorgio Armani, Lancôme, Redken, and Maybelline New York.

Event Report Posted June 17, 2008, 1:52 PM EDT

Beauty Expo Expands, Eyes Other Cities

For the third Makeup Show NYC, producers from the Powder Group and Metropolitan Events and Production looked to accommodate the growing number of exhibitors and attendees.

Event Report Posted May 20, 2008, 4:43 PM EDT

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