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Topic Archive: Macy's

Why Macy's Glamorama Teamed Up With Fashion Rocks

For its 32nd annual fund-raiser, the retailer focused on a new party-centric format in collaboration with the return of New York's televised music and fashion show Fashion Rocks.

Event Report Posted 4 days ago

Why 3,300 Avicii Fans Bought T-Shirts Instead of Concert Tickets

To boost brand recognition among fans of electronic dance music, Macy's and Ralph Lauren's Denim & Supply offered access to an Avicii performance for consumers that purchased a limited-edition tee.

Event Report Posted October 18, 2013, 8:54 AM EDT

Macy's Thanksgiving Day Parade Planner Amy Kule's Favorite Venues for Events

The parade's executive producer shares her favorite places to get inspired, to entertain out-of-towners, and to de-stress after the holidays.

Readers' Forum Posted October 1, 2013, 7:15 AM EDT

A DJ Booth You Can See Through

Event Snapshot Posted September 25, 2013, 7:45 AM EDT

Floral "Suede" Covers Giant High Heel at Macy's Flower Show

Event Snapshot Posted April 4, 2013, 9:01 AM EDT

Cee Lo Green's Confetti-Filled Finale Tops Off Macy's Benefit Fashion Show

Event Report Posted September 26, 2011, 2:00 PM EDT

Glamorama Sponsors Get Arty Activations

Event Report Posted August 17, 2011, 1:00 PM EDT

2001-2011: Glamorama’s Change in Hands, Blockbuster Performances

Event Report Posted August 16, 2011, 8:45 AM EDT

Macy’s Hits the Road With Cross-Country Food Truck Tour

Coast to Coast Posted August 2, 2011, 9:10 AM EDT

Macy's Targets College Students With Beach-Themed Promotion

Event Report Posted March 9, 2011, 10:56 AM EST

New York's Top 100 Events 2011

These annual gatherings make a big impact on their respective industries and communities (and on the city) while innovating to stay on top.

Feature Posted March 3, 2011, 9:35 AM EST

Boldfacers.com Kicks Off Mystery Mash-Up Series With Rockette Fashion Show

Event Report Posted December 15, 2010, 2:40 PM EST

Macy's Benefit Fashion Show Moves From Runway to Stage Format

Event Report Posted September 21, 2010, 3:15 PM EDT

Fashion's Night Out Expands With More Stores, More Ostentatious Endeavors

Event Report Posted September 13, 2010, 5:17 PM EDT

Macy's Glamorama Gets New Name, Trippy-Poppy-Den Treatment

Event Report Posted August 17, 2010, 3:07 PM EDT

Chicago's Top Fashion & Retail Events 2010

Feature Posted April 12, 2010, 9:50 AM EDT

Video: Producing the Macy's Flower Show in Five Cities

Event Report Posted April 9, 2010, 9:00 AM EDT

Pop-Up Promotes Chicago Fashion Designers With Help From Models, Vodka

Event Report Posted March 29, 2010, 1:00 PM EDT

New York's Top Parades, Walks & Holiday Events 2010

Feature Posted January 11, 2010, 12:30 PM EST

Retail Therapy: 6 Recent In-Store Events

Idea File Posted January 4, 2010, 10:00 AM EST

10 Holiday Window Displays From New York Retailers

Event Report Posted December 8, 2009, 4:26 PM EST

Tampa Gay & Lesbian Film Fest Celebrates 20th Year, Sponsorship Dollars Up 50 Percent

The Tampa Gay and Lesbian Film Festival's anniversary gala opted for a Technicolor look.

Event Report Posted October 21, 2009, 8:00 AM EDT

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