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Topic Archive: Mercedes-Benz

The Best Ideas From Fashion Week

From the Victorian surf-theme set for Marc Jacobs and Thom Browne's hanging mannequins to sneakers dipped in paint for Converse and Margiela, here's a look at some of the most innovative ideas from New York Fashion Week's September 2013 run.

Event Report Posted September 20, 2013, 6:33 PM EDT

7 Steal-Worthy Ideas From New York Fashion Week

Event Report Posted February 19, 2013, 2:58 PM EST

How to Use Tracking Technology to React to Attendee Behavior

Event Intelligence Posted November 20, 2012, 1:06 PM EST

Giant Gumball Machine Dispenses Cupcakes for Events

The Scout Posted September 27, 2012, 9:00 AM EDT

Fashion Week: Marc Jacobs, Jason Wu, and Others Go for Stark Sets

Event Report Posted September 18, 2012, 2:25 PM EDT

EventQuest's John Schwartz on Launching an Event Business in the Middle East

Readers' Forum Posted September 17, 2012, 8:01 AM EDT

Showtime's 'Homeland' Premiere Puts Guests Underneath Space Shuttle

Event Report Posted September 12, 2012, 6:00 PM EDT

Why the Style Awards Are Moving From Los Angeles to New York

News Posted August 22, 2012, 1:16 PM EDT

James Beard Awards Celebrate Silver Anniversary With Historic Dishes

Event Report Posted May 9, 2012, 2:20 PM EDT

Leukemia Ball Highlights 25-Year History at Silver Anniversary

Event Report Posted April 3, 2012, 4:35 PM EDT

Toronto Fashion Week Adds New Sponsors and 200 More Seats

Event Report Posted March 14, 2012, 6:28 PM EDT

The Top 10 Event Brands 2012

Event Innovators 2012 Posted March 14, 2012, 6:30 AM EDT

The Top 10 Event Brands: #6 American Express

By integrating digital offerings into its extensive experiential event efforts, the credit card issuer turns cardholders into brand evangelists.

Event Innovators 2012 Posted March 14, 2012, 6:25 AM EDT

The Top 10 Event Brands: #7 Mercedes-Benz

An enterprising and effective event sponsor, the German car company actively aligns itself (and its social media channels) with high-profile sports, fashion, and film events.

Event Innovators 2012 Posted March 14, 2012, 6:25 AM EDT

Mercedes-Benz Marks Anniversary With Retrospective Car Exhibition

Event Report Posted March 1, 2012, 5:01 PM EST

Thrillist Takes Fashion Retail Site Offline With First Pop-Up Shop

Event Report Posted February 23, 2012, 10:37 AM EST

T-Shirt Brand Hosts Monopoly-Inspired Fashion Show

Event Snapshot Posted February 21, 2012, 10:11 AM EST

Fashion Week: Event Ideas From Diet Pepsi, Barbie, M.A.C., and More

Event Report Posted February 21, 2012, 9:50 AM EST

Fashion Week: Mock Grottoes at Marc Jacobs, Coffins From Thom Browne

Event Report Posted February 17, 2012, 2:40 PM EST

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