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Topic Archive: Samsung

Holiday Pop-Up Roundup: 13 Activations, Marketing Stunts, and More

Here's a look at how brands such as Ted Baker and Samsung are drawing attention this season.

Event Report Posted December 18, 2013, 6:00 AM EST

Samsung Creates Pop-Up Studios for Holiday Shoppers

The Korean electronics company created pop-up showrooms for its latest mobile gadgets to engage consumers during the shopping season.

Event Report Posted December 10, 2013, 12:48 PM EST

When a Concert Isn't Just a Concert: Innovative Ideas From the First Life Is Beautiful Festival

With the lofty goals of revitalizing downtown Las Vegas and building a vibrant business community, the inaugural festival wove together music, art, food, and TED-style talks across 15 urban blocks.

Event Report Posted October 29, 2013, 7:30 AM EDT

Why This First-Year Festival Drew 3,000 Fans and Big-Name Sponsors

The inaugural III Points Festival in Miami took over 30 venues in Wynwood with headliners including LCD Soundsystem founder James Murphy.

Event Report Posted October 14, 2013, 7:30 AM EDT

Comic-Con 2013: How Brands Stood Out at the San Diego Show

From a towering fun house to a forest built into an arrivals carpet, here's a look at the over-the-top offerings at Comic-Con's parties and booths this year.

Event Report Posted July 23, 2013, 12:37 PM EDT

Samsung Asks Guests to Translate Menu With Smartphones

Event Snapshot Posted May 7, 2013, 7:30 AM EDT

Inside Samsung's Galaxy S4 Theatrical, Two-Part Launch

Event Report Posted March 22, 2013, 5:20 PM EDT

7 Ways to Improve the Guest Parking Experience at Events

Event Intelligence Posted February 14, 2013, 7:30 AM EST

American Music Awards Presenters Announce Winners Using New Samsung Devices

Event Snapshot Posted November 19, 2012, 1:14 PM EST

7 Ways Brands Got Guests to Try Out Products

Idea File Posted July 19, 2012, 1:11 PM EDT

What Olympic Sponsors Have Planned for the London Games

News Posted July 12, 2012, 5:16 PM EDT

Green Living Show Promotes E-Waste Program to Attract More Attendees

Event Report Posted April 17, 2012, 2:56 PM EDT

QR Codes Guide: How to Use Them at Events

Feature Posted January 26, 2012, 9:00 AM EST

Z100 Weaves Bevy of Sponsors Into Lounge Activations for Jingle Ball Concert

Event Report Posted December 13, 2011, 2:45 PM EST

AOL Blog Engadget Brings Nearly 1,400 Out for Tech Meet-Up

Event Report Posted August 30, 2011, 12:21 PM EDT

At Samsung 4G Launch, Guests Order Ice Cream Through Their Devices

Event Snapshot Posted May 23, 2011, 12:15 PM EDT

Best of 2010: Products as Decor

When it came to sourcing decor at events this year, many brands looked to their own products.

Feature Posted December 29, 2010, 8:45 AM EST

Best of 2010: 10 Miami/South Florida Event Industry Highlights

News Posted December 13, 2010, 9:40 AM EST

Bell Creates Garden Setting for Nature-Themed Gala Supporting C.A.M.H.

Event Report Posted October 18, 2010, 4:30 PM EDT

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