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Topic Archive: SAP

Most Innovative Meetings 2015: #5 Sapphire Now

SAP’s tech conference is leading the way in using attendee-tracking systems to understand—and improve—the attendee experience.

Feature Posted October 13, 2015, 6:20 AM EDT

Event Innovators 2015: Michael Trovalli

The vice president of global events for SAP is using attendee feedback to build better conference experiences.

Event Innovators 2015 Posted July 1, 2015, 3:45 AM EDT

How Sapphire Now Is Using Attendee-Tracking Systems

Find out how the tech conference is using iBeacons and Wi-Fi heat mapping to improve the customer experience.

Event Report Posted May 7, 2015, 7:00 AM EDT

Most Innovative Meetings 2014: #3 Sapphire Now

A dramatic redesign of the show floor and program gave guests more time and space for networking, plus drew high praise in post-event surveys.

Feature Posted December 9, 2014, 4:46 AM EST

How to Adapt a Conference to Meet Attendees' Needs

See how Sapphire Now is accommodating requests for more space and time for networking and meetings.

Event Report Posted June 5, 2014, 7:15 AM EDT

How to Measure the Social Success of Your Event in Real Time

By looking at social data, C2MTL planners could see the speakers and topics that resonated with attendees.

News Posted June 3, 2014, 7:00 AM EDT

Most Innovative Meetings 2013: #4 SAP's Sapphire Now

To address continued growth in attendance, the software giant redesigned the layout of its largest annual event to create a more engaging experience for attendees.

Feature Posted September 11, 2013, 7:00 AM EDT

New Online Tool Manages the Life Cycle of an Event

Goombal consolidates and tracks event information in a cloud-based system built for team collaboration.

The Scout Posted July 16, 2013, 7:15 AM EDT

U.S. Chief of Protocol Capricia Marshall to Speak at Event Innovation Forum

From the Editors Posted August 15, 2012, 11:19 AM EDT

Registration Is Open for BizBash IdeaFest in New York, October 24

From the Editors Posted August 1, 2012, 8:04 AM EDT

The 15 Most Innovative Meetings 2012

Feature Posted July 19, 2012, 7:30 AM EDT

Most Innovative Meetings 2012: #1 SAP’s Sapphire Now

The software company uses its massive conference to generate content that is available and relevant year-round, extending the event's reach far beyond its three days in Orlando.

Feature Posted July 19, 2012, 2:00 AM EDT

Sapphire Now Becomes an Online Platform, Not a Virtual Event

Event Report Posted May 17, 2012, 3:15 PM EDT

14 Most Innovative Meetings: Tips From TED, Oracle, Cisco, I.B.M., BlogWorld, More

New ways of thinking are revolutionizing content-driven events, and such gatherings are experimenting with new formats, technology, and strategies, and seeing their ingenuity pay off.

Event Intelligence Posted March 30, 2011, 8:45 AM EDT

"Sculptor of Flowers" Opens First U.S. Boutique

200 guests sipped champagne, whetted their appetites with Thierry's hors d'oeuvres, and chatted one-on-one with Paris' renowned "Sculptor of Flowers" and Pierre Cardin prot?g? Emilio Robba at the grand opening of his first U.S. boutique.

Event Report Posted February 2, 2007, 4:21 PM EST

Who's Doing What: Cortes to Thompson Hotels

News Posted April 4, 2006, 12:00 AM EDT