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Topic Archive: Yahoo

Where's the Craziest Place You Ever Got an Idea?

Readers' Forum Posted September 12, 2012, 11:48 AM EDT

Spotify Hits the Road With Giant Boom Box on Wheels

Event Report Posted August 16, 2012, 10:49 AM EDT

Yahoo Relaunches Brand With Synchronized Swimmers, Minimalist Design

Event Report Posted May 21, 2012, 1:34 PM EDT

Yahoo Kicks Off Election Coverage With Patriotic Rooftop Party

Event Snapshot Posted November 30, 2011, 12:39 PM EST

Announcing the Finalists for the 2011 BizBash Florida Event Style Awards

From the Editors Posted February 28, 2011, 2:09 PM EST

Best of 2010: 10 Successful Event Makeovers

Tricky times call for rethinking existing formats. These reimagined events boosted results by trying new marketing plans, locations, and formulas.

Feature Posted December 6, 2010, 9:00 AM EST

An Online Marketing Leader's Ambitious Offline Event

The social media gurus at Mashable drew a sold-out crowd to their most ambitious offline event yet, a daylong conference during New York Internet Week.

Event Intelligence Posted August 11, 2010, 8:45 AM EDT

Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel

Event Report Posted November 20, 2009, 3:53 PM EST

Clio Awards Head for Vegas to Mark 50th Year

The Clio awards and conference for advertising, design, and interactive media moved from Miami to Las Vegas to mark the program's 50th year.

Event Report Posted June 2, 2009, 10:00 AM EDT

Yahoo Sticks to Plan for 2008 Holiday Parties

News Posted November 10, 2008, 11:19 AM EST

The Jetstar Group Acquires Lifestyle Incorporated

News Posted October 8, 2008, 4:49 PM EDT

Puck's Catering Calamity

News Posted February 28, 2007, 12:00 AM EST

Smoke Signals Yahoo's Panama Launch

The Internet services company filled The Richmond with a white haze prior to unveiling its new ad ranking system.

Event Report Posted December 14, 2006, 12:00 AM EST

MTV Awards Return, With the Focus on the Parties

With the once-chaotic Video Music Awards back in New York, the tagalong events got all the attention. Their established formula: Put the spotlight squarely on the celebrity hosts—and some strategically placed logos.

Event Report Posted September 6, 2006, 12:00 AM EDT

MTV's Bacchanal Returns With Parties Around Town

News Posted August 30, 2006, 12:00 AM EDT

Making the Case for Event Spending

As more and more companies recognize the power of experiential marketing—and that term becomes a business buzzword—many marketers are launching increasingly ambitious event campaigns and expanding their event budgets. Here's a look at how companies are boosting their event strategies and expenditures.

The Scout Posted July 5, 2006, 12:00 AM EDT

Wynns and Cavallis Host Vegas-Style Bash

The Vegas casino mogul and Italian fashion designer and their wives cohosted the hospital's annual casino theme party.

Event Report Posted May 24, 2006, 12:00 AM EDT

Event Calendar: Friday, August 1, 2003

News Posted February 15, 2006, 1:37 PM EST

SPECIAL REPORT: Inside the MTV VMA Parties Part 2

Despite Hurricane Katrina, dozens of sponsors delivered a deluge of VMA parties, from ultra-exclusive dinners to booty-shaking bashes.

Event Report Posted February 15, 2006, 1:22 PM EST

Paris's VMA Party Is Packed-With Logos

Event Report Posted February 15, 2006, 1:21 PM EST

Special Report: MTV Awards Bring Lots of Parties

Event Report Posted February 15, 2006, 1:21 PM EST

Yahoo's Purple Chair Unveiled at Clios

Event Report Posted February 15, 2006, 1:21 PM EST

Yahoo Hosts Hamptons Hideaway

The online services company returned to the Hamptons for the second year to promote its new games and music products with a special lounge at the Mercedes-Benz Polo Challenge.

Event Report Posted August 10, 2005, 12:00 AM EDT

Ad Awards Have Stark Look

Event Report Posted May 19, 2004, 12:00 AM EDT

Bash Buzz: 03.05.01

News Posted March 5, 2001, 12:00 AM EST

Ted Kruckel:
Making Fashion Magic

Ted Kruckel
Founder, Ted Inc.

Education: Graduated from the University of Pennsylvania in 1984; also avarsity swimmer

A sample of clients: In Style, Cond? Nast, the Fragrance Foundation's 2000"FiFi" awards, the 2000 Yahoo! Internet Life Online Music Awards

Q & A Posted February 12, 2001, 12:00 AM EST

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