Posted December 28, 2011, 8:30 AM EST
When searching for your event speaker, seek expertise first, performance second. Traditional formats are out the window. Attendees demand authenticity and authority. They need speakers to deliver true thought leadership and share intellectual property that will propel the industry. The speakers of the future engage both live and virtual audiences simultaneously, captivate crowds before an event through social media, participate during the event to understand attendees, and deliver rock-star, unique expertise from the platform.
—Neen James (@neenjames), president and C.E.O., Neen James Communications, Philadelphia