| NEWS 06.18.09 10:52 AM |
PRINT | SEND TO A FRIEND |
|
| Emmys Move Back to September 20 to Avoid Conflict With MTV VMAs |
|
Just a few weeks after announcing a date change to September 13 to avoid broadcast competition with the NFL, CBS and the Academy of Television Arts and Sciences have backed down on their move, opting to go with the original plan of a September 20 ceremony for the 2009 Emmy Awards. The partners cite a conflict with MTV's Video Music Awards as the reason for switching back.
"After we announced plans for September 13, MTV informed us they were locked into the same day for the Video Music Awards, with venue and sponsorship agreements in place," CBS executive vice president of specials, music, and live events Jack Sussman told Variety. "We had the flexibility to move; they didn't. It's best for the industry and the audience that these events not compete against each other."
CBS and MTV are corporate cousins of a sort; although CBS is no longer owned by Viacom, MTV's parent, both are controlled by Sumner Redstone.
The benefits of the decision extend beyond the television industry. Competition for guests, venues, and producers would have been cutthroat on September 13 had the Emmys and VMAs gone head to head, especially if the VMAs are also in Los Angeles. Potential problems that Emmy party planners faced for the second date change have apparently been avoided. Brands with Emmy events already in place—such as Comedy Central and HBO—have successfully been able to move their respective parties back from September 13 to September 20 without needing to change venues.
As for the VMAs, MTV has not announced the location for its September 13 show.
—Michael O'Connell
RELATED TOPICS
Emmys, CBS, MTV, MTV Networks, MTV Video Music Awards, Viacom, Academy of Television Arts and Sciences, HBO, Comedy Central
MORE NEWS STORIES
Poll Results: 2010 Event Budgets Look Bigger
Australian Nonprofit Uses Facial Hair for Guerrilla Cause Marketing
In the News: Waterford Recommits to New Year's Bash, Magazine Events Thrive and Falter
Poll Results: Fewer Scrooges for 2009 Holiday Party Season
BizBash Expo Sees Busier Attendees, Industry Newbies, Vets Pondering Next Move
MORE STORIES ABOUT EMMYS
In the News: Guerrilla Stunt Opens Dialogue With the Law, Emmys Bounce Back
Entertainment Tonight Emmy Party Amps Up Exclusivity With Shrunken Guest List, Venue Change
Emmy Governors Ball Goes for Jewel-Toned, Xanadu-Evocative Opulence
MORE STORIES ABOUT CBS
This Year's Upfront Week Falls Into Place, Starts at Super Bowl
Networks Bank on Big Election Night With Outdoor Broadcasts
| More Suppliers/Venues to Consider |
ADVERTISEMENT |
|
|
|
Wolfgang Puck Catering, Chicago
Wolfgang Puck Catering’s Chicago venues combine unsurpassed cuisine and renowned service with Chicago’s best views. Host a business luncheon at the University of Chicago’s Gleacher Center, plan the perfect party reception with tray-passed hors d’oeuvres at the Museum of Contemporary Art, or plan a delicious three-course seated dinner at Spertus Institute of Jewish Studies. More >>
EMAIL THIS RESOURCE |
|
E-vents Registration
E-vents Registration offers comprehensive solutions for meeting planners and conference and trade show organizers. Services include an advanced, customizable, secure online registration system; robust e-vite systems; a call center; full event housing; Web development; HTML email marketing; and professionally staffed on-site registration services. More >>
EMAIL THIS RESOURCE |
|
Nimlok Chicago
Nimlok Chicago creates image and presence by designing and producing Nimlok custom and hybrid exhibits, displays and graphics for trade shows, permanent installations, and event environments. They help companies of all sizes around the world realize growth by maximizing their trade show and marketing effectiveness, while reducing their operational costs. More >>
EMAIL THIS RESOURCE |
| |
|
|
|
|
|
|
