Event Coverage

New York

Upfront Week 2012: Hispanic Brands and Cable Networks Bolster Efforts, Adding to Frenzy

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  Visit Florida Meets 'Very Important Planners' in Atlanta, Chicago, New York and Washington

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  Chicago Art Institute Celebrates Pop Art Icon With "Miles of LED Lights," Hundreds of Balloons

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Recent Events in Chicago

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  Yves Saint Laurent's Moroccan Hideaway Inspires Alliance Francaise Gala

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  Steppenwolf Gala Takes Inspiration From the Written Word

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  Bikes and Butterflies Inspire Nature Museum's Spring Gala

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  Joffrey Ballet's Spring Gala Celebrates 10th Anniversary of Women's Board

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  Dom Pérignon Unveils Vintage Champagne With Cabaret Dancers, Glow-in-the-Dark Bottles

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  At American Cancer Society Gala, Single Auction Lot Raises $218,000

Recent Events in Other Markets

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  New York With Rapid Rise in Attendance, Internet Week Moves Headquarters to Bigger Location

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  Miami/South Florida 1960s Style Provides Retro Theme for the American Heart Association's Broward Heart Ball

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  Washington 'Atlantic' Innovation Summit Features Robots, Sneak Peek at Boeing's 787 Dreamliner

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  Toronto Mott's Fruitsations Kicks Off Summer Marketing With Kid-Friendly Launch

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  New York Red Lighting and Oversize Statuettes Dominate Look of Clio Awards

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  Washington Chefs in the City Prepare Five-Course Meals Benefiting Cystic Fibrosis Foundation

• Award Shows

  • Grammy Parties: Photos From the Recording Academy, Clive Davis, Cash Money, Belvedere, Pepsi, and More

  • SAG Awards Glitters With Metallic Touches and 4,000 Calla Lilies

  • 'Time Out Chicago' Award Ceremony Gets Arty Vibe

• Fund-Raisers

  • Sarah Jessica Parker, Harry Connick Jr. Headline Children's Hospital Benefit

  • Wonka Ball Evokes "Better, Queerer Version of Prom"

  • Garfield Park Conservatory Raises Funds With Flower Fashion Show

• Internal Employee Events

  • Groupon's 3,000-Guest Holiday Party Gets Belly Dancer, Menorah Hats

  • Primerica Meeting Uses Times Square-Style Video Ribbons to Educate, Entertain Sales Staff

  • Walmart Makes Shareholder Meeting More Social With Tweet Ticker

• Music Festivals

  • As Coachella Expands to Two Weekends, Brands Stick to the First

  • SXSW Report: How Skype, Doritos, 'Fader,' and Other Brands Made Noise at This Year's Festival

  • Heineken Uses QR Code Stickers to Help Festival Attendees Connect With Each Other

• Mobile Marketing Campaigns

  • HBO Touts 'Boardwalk Empire' DVD Release With Speakeasy, Vintage Cars as Mobile Retailers

  • Macy’s Hits the Road With Cross-Country Food Truck Tour

  • Toyota Uses Family-Friendly Activities to Launch Prius on Nationwide Tour

• Premiere Parties

  • Fox Premieres 'Alcatraz' With Authentic Experience on the Prison Island

  • 'Moneyball' Premiere Takes Over Oakland With Makeshift Ball Field

  • Canadian Sex and the City Premiere Party Re-Creates New York Street Scene

• Product Launches

  • Diesel Launches New Jean Styles With Exclusive Party, Male Models, "Insane Amount of Champagne"

  • After Home Show, Chef Curtis Stone Promotes New Cookware With Late-Night Games

  • Silk'n Teams Up With Pretty City to Promote New Products at Futuristic Bash

• Trade Shows/ Conferences

  • International Pow Wow's Splashy Parties Offer Cirque Shows, Thrill Rides, Full-Scale Concerts

  • TED Conference Photos: 13 Ideas From Long Beach and Palm Springs Worth Stealing

  • Dental Meeting Brings Education to Trade Show Floor, Expands Social Media Strategy