Whether you're planning a cocktail party, marketing event, or a gala, the bar tends to be the most popular place at any event. With tips from mixologists, the most popular cocktail recipes and ingredients, and cocktail-focused teambuilding ideas, we have the scoop on the latest cocktail trends.
What to Serve Now
Here are fresh cocktail ideas for corporate and social gatherings.
Posted January 13, 2016, 7:30 AM EST
Bompas & Parr creates immersive culinary experiences ranging from fruit-flavored fireworks to alcoholic clouds that are floating over to the U.S.
Q & A
Posted September 10, 2015, 7:45 AM EDT
From activated charcoal to honey bear jars, here are ideas for livening up cocktails this fall.
Posted September 2, 2015, 7:15 AM EDT
Get ready for summer parties with these fresh alternatives to traditional drinks.
Posted May 5, 2015, 7:15 AM EDT
From hot chocolate to spiked apple ciders and toddys, these beverages will keep guests warm.
Posted January 27, 2015, 9:35 AM EST
Here are fresh ideas for cocktails and nonalcoholic drinks from restaurants and catering firms across North America.
Holiday Ideas Season
Posted September 24, 2014, 7:30 AM EDT
Here's a look at 15 unusual drinks to serve at holiday parties, corporate events, and meeting breaks.
Posted December 3, 2014, 7:15 AM EST
From candy to shrimp, these drinks get major points for creativity.
Posted May 13, 2013, 7:00 AM EDT
Posted February 22, 2013, 8:00 AM EST
Cocktail experts offer ideas for nonalcoholic holiday beverages.
Posted November 20, 2012, 8:00 AM EST
Ideas From Liquor Brand Events & Cocktail Parties
The whiskey brand recreated its hometown of Lynchburg with Southern fare, live music, and a quirky artifact—the safe that “killed” Jack Daniel himself.
Posted October 5, 2016, 7:30 AM EDT
Dewar's celebrated its 125th anniversary in the U.S. by hosting a Scotch egg-theme pop-up experience for consumers.
Posted October 3, 2016, 7:00 AM EDT
Smirnoff and El Silencio were among the brands hosting immersive event experiences in New Orleans.
Posted August 3, 2016, 7:15 AM EDT
The Mexican beer brand hosted a series of auction-theme events to celebrate the end of the popular ad campaign.
Posted April 27, 2016, 7:30 AM EDT
Stella Artois hoped to inspire event hosts with a theatrical, one-of-a-kind dining experience.
Posted August 26, 2016, 7:15 AM EDT
The spirits brand used projection mapping and virtual reality to educate and engage consumers.
Posted November 19, 2015, 7:30 AM EST
See inside a new cocktail event from the producers of Bonnaroo.
Posted April 20, 2016, 7:30 AM EDT
The spirits brand uses quirky, multicity pop-up events to set itself apart.
Posted June 3, 2015, 7:45 AM EDT
The spirits company brought 1,862 guests to Puerto Rico for a weekend of music and activities dubbed the Bacardi Triangle.
Posted December 17, 2014, 2:20 PM EST
Discover New York venues like
Intrepid, Sea, Air & Space Museum as seen in the Fall 2016: Meetings and Holiday Issue of BizBash.
Our Newest Premium Listings