Cocktail Ideas

Whether you're planning a cocktail party, marketing event, or a gala, the bar tends to be the most popular place at any event. With tips from mixologists, the most popular cocktail recipes and ingredients, and cocktail-focused teambuilding ideas, we have the scoop on the latest cocktail trends.

What to Serve Now

12 Intoxicating Ideas for Winter Cocktails

Here are fresh cocktail ideas for corporate and social gatherings.

Idea File Posted January 13, 2016, 7:30 AM EST

9 Creative Ideas for Fall Cocktails

From activated charcoal to honey bear jars, here are ideas for livening up cocktails this fall.

Idea File Posted September 2, 2015, 7:15 AM EDT

15 Cocktails and Drinks to Warm Up Winter Events

From hot chocolate to spiked apple ciders and toddys, these beverages will keep guests warm.

Idea File Posted January 27, 2015, 9:35 AM EST

21 Holiday Party Cocktail Ideas

Here are fresh ideas for cocktails and nonalcoholic drinks from restaurants and catering firms across North America.

Holiday Ideas Season Posted September 24, 2014, 7:30 AM EDT

The Wildest Drinks to Serve at Events Now

Here's a look at 15 unusual drinks to serve at holiday parties, corporate events, and meeting breaks.

Catering Week Posted December 3, 2014, 7:15 AM EST

29 New Catering and Cocktail Ideas for Summer Events

From calorie-conscious hors d'oeuvres to garden-fresh cocktail ingredients, these summery food and drink trends are ideal for warm-weather picnics and cocktail parties.

Idea File Posted May 29, 2013, 2:27 PM EDT

The Wackiest Cocktail Garnishes We've Ever Seen

From candy to shrimp, these drinks get major points for creativity.

Idea File Posted May 13, 2013, 7:00 AM EDT

Would You Serve Event Drinks in These Edible, Flavored Glasses?

The Scout Posted February 22, 2013, 8:00 AM EST

Tips and Recipes for Tasty Nonalcoholic Holiday Cocktails

Cocktail experts offer ideas for nonalcoholic holiday beverages.

The Scout Posted November 20, 2012, 8:00 AM EST


Ideas From Liquor Brand Events & Cocktail Parties

How to Bring a Festival Vibe to a Cocktail Party

See inside a new cocktail event from the producers of Bonnaroo.

Event Report Posted April 20, 2016, 7:30 AM EDT

How Hendrick’s Gin Immerses Consumers in Its Distinct World

The spirits brand uses quirky, multicity pop-up events to set itself apart.

Event Intelligence Posted June 3, 2015, 7:45 AM EDT

Why a Spirits Brand Hosted a Panel Discussion, a Concert, and a Pop-Up Boutique

Instead of a traditional cocktail party, gin brand Tanqueray is hosting an ambitious six-city event that has a unique mixture of components.

Event Report Posted April 2, 2015, 7:15 AM EDT

Inside Bacardi's Immersive, Three-Day Trip to Puerto Rico

The spirits company brought 1,862 guests to Puerto Rico for a weekend of music and activities dubbed the Bacardi Triangle.

Event Report Posted December 17, 2014, 2:20 PM EST

How Disaronno Is Targeting Influencers With Events

With a summer camp weekend in the Hamptons and other targeted concepts planned, the liqueur brand is finding experiential ways to reach new customers.

Event Intelligence Posted October 14, 2014, 7:30 AM EDT

Absolut X Blends Cocktails, Art, and Music at Miami Masquerade Tour Stop

The Absolut pop-up party is bringing branded experiences to Miami, New York, Philadelphia, and Seattle.

Event Report Posted May 30, 2013, 7:15 AM EDT

Strategy Session: How This Rum Brand Executed a Targeted Launch

Event Intelligence Posted April 9, 2013, 7:45 AM EDT

With Numbers Theme, New Gin Debuts at Vintage Cocktail Den

Event Report Posted March 7, 2012, 6:24 PM EST

UrbanDaddy and Stoli's All-White Party Lets Guests Paint the Walls

Event Report Posted November 30, 2012, 4:55 PM EST

Absolut Debuts Latest Vodka With Dueling Parties

Event Report Posted October 12, 2012, 3:38 PM EDT

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