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EVENT REPORT

E3 Photos: Xbox's High-Tech Press Conference, Buzzy Reception for 'Halo 4,' Target's Recharge Bar, and More

Photo: Nadine Froger Photography

E3, the common name for the Entertainment Software Association's massive Electronic Entertainment Expo, wraps today at the Los Angeles Convention Center. Although the week started out with some bad news for the city of L.A.—that the show could relocate in 2013 if issues around the construction of the proposed Farmers Field and rebuilt convention center are not resolved swiftly—the show itself brought its annual big-time buzz.

The trade-only show was expecting a crowd of close to 50,000 game-industry folks, media, and industry analysts from more than 80 countries. In addition to exhibits, the slate of happenings includes video game unveilings, demos, and announcements live on the show floor, plus press conferences from major hardware and software makers.

Meanwhile, away from downtown L.A., consumers could get a peek at the show through E3Insider.com, which launched in 2011. The virtual platform, developed in cooperation with IDG Entertainment/GamePro Media, offered exclusive in-depth interviews, behind-the-scenes looks at the event, and previews of anticipated computer and video games. Also included are preshow coverage and a steady stream of exhibitors’ virtual-booth content.

Here's a look inside some of the show's biggest parties, press conferences, and exhibits, from the likes of Xbox, Disney Interactive, Gamespot, Target, Nintendo, and others.


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