Posted October 27, 2011, 11:46 AM EDT
Andrea Michaels, founder and president of Extraordinary Events, recently spoke to the Event Leadership Institute about what it takes to make events award-worthy, how she gets potential hires, and other topics on events and business.
Here are some highlights from the interview. You can watch a video of the full conversation here.
Here's Michaels on creating award-winning proposals:
On some of the lessons she has learned—and shared in her book: