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Event Innovators 2013

Event Innovators 2013: Who's Shaping the Future of the Industry

Event Innovators 2013: Who's Shaping the Future of the Industry


Top 10 Innovative Brands

Top 10 Innovative Brands 2013: #1 Target

Top 10 Innovative Brands 2013: #1 Target

Top 10 Innovative Brands 2013: #2 Coca-Cola

The beverage giant stays in the spotlight by sharing the attention with events seen around the world—and keeping its marketing message global.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #3 Samsung

The mobile division of the Korean electronics maker stormed onto the scene in 2012, using a series of experiential marketing tactics to build awareness for its smartphones.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #4 Xbox

The debut of Halo 4 was one of the biggest media launches of 2012, with a marketing push that included flying a massive glyph over London and transforming an entire country.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #5 Red Bull

The company brings its brand identity to life with daring, high-stakes activations.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #6 Dos Equis

The beer brand’s ongoing ad campaign has made an indelible mark on the marketing landscape—and consumer consciousness.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #7 Nike

The athletic equipment giant develops products—and hosts clever events—that foster a strong sense of community among its fans.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #8 Univision

The media company built a new event team in its 50th year.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #9 Ford

The auto giant staged a buzzy multimedia campaign to introduce the 2013 Fusion.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 10 Innovative Brands 2013: #10 Warby Parker

The online eyewear retailer is using quirky marketing to make waves in the retail industry.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT


Top 50 Innovative Event Pros

Top 50 Innovative Event Pros 2013: Paul Tollett

The president of Goldenvoice transformed Coachella from a failing event into one of the most successful music festivals in the country.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Eric Ly

The co-founder of LinkedIn is bringing people together again through his newer company, Presdo, and its conference-focused product.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Meredith Silberg

TaylorMade-Adidas Golf Company's director of global design and events uses interactive designs and comfortable seating to make trade show attendees take notice.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Peter Callahan

The principal of Peter Callahan Catering focuses on bite-size comfort food, detailed presentations, and out-of-the-box creations.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Sakchin Bessette

Moment Factory's creative director uses original technology and multimedia installations to create attention-grabbing spectacles.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Peggy Fang Roe

Marriott International's vice president of global operations services is leading the effort to reinvent meeting experiences at the hotel brand.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Garin Baura

The principal of Baura New York draws on his background as a floral designer to create fresh, unique environments.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Ray Bloom

The chairman of the IMEX Group brought the company's massive travel, meetings, and events exhibition to the United States—where it continues to grow.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Kelsey & Mike Sheofsky

The co-founders of Shelter Company are putting an elegant twist on camping.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Tony Lorenz

The founder of bXb Online is attempting to redefine B-to-B marketing through online content sharing.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Chris Gasbarro

C3's chief creative officer aims to generate emotions, reactions, and memories out of ordinary meetings for his big-name clients.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Christina Sion

The California Science Center's vice president of food and event services captivated Los Angeles with a series of celebrations surrounding the arrival of a retired space shuttle.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Chad Issaq

The executive vice president of business development and partnerships for Superfly Marketing Group is known for his unique sponsorship integrations at large festivals like Bonnaroo.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Elliott Bisnow & Ryan Begelman

The co-founder and the C.E.O. of Bisnow Media have helped humanize the commercial real estate industry through their rapidly growing educational conferences.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

Top 50 Innovative Event Pros 2013: Billy Jurewicz

The C.E.O. of digital marketing shop space150 is using new technology and social media to create unique, immersive events.

Event Innovators 2013 Posted June 12, 2013, 7:00 AM EDT

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