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January 29, 2014: Marc Jacobs Pop-Up Will Use Social Media Instead of Cash, How Twitter and Vine Changed the State of the Union, Politician Delivers Speech Via Hologram


1. MARC JACOBS POP-UP WILL USE SOCIAL MEDIA INSTEAD OF CASH: A Fashion Week pop-up store for Marc Jacobs will not use cash and instead will conduct transactions based on the shopper’s use of social media platforms such as Twitter, Instagram, and Facebook. Racked: “Alongside MJ accessories, fashion items, and fragrance samples, the shop will also include food and drinks, a DJ, and contests, where accessories will be given out throughout the day—as an example, the day's best Instagram photo could win something as sweet as a handbag.” goo.gl/ZnCTM6

2. HOW TWITTER AND VINE CHANGED THE STATE OF THE UNION: There used to be one official response to the president’s State of the Union address. But the nature of live political events has changed, and Tuesday night, members of Congress sent out 750 tweets, often with coordinated hashtags, and Republicans set up “recording stations” on the quick video-sharing service Vine. New York Times: “The State of the Union address spawned a bipartisan embrace of new photo- and video-sharing platforms, and a rush to create tweetable graphics and synchronized hashtags to amplify messages. Democrats and Republicans competed to make their views the majority, often with little regard to what the president actually said.” goo.gl/LYyqLJ

3. POLITICIAN DELIVERS SPEECH VIA HOLOGRAM: President Obama wasn’t the only one delivering a big speech this week. But when Turkish Prime Minister Recep Tayyip Erdoğan couldn’t attend a meeting in his home country, he appeared instead in a hologram to deliver the speech. Mashable: “In the video below, the lights go out over the crowd as a blue light unfurls upward and solidifies into a bigger—if hazier—prime minister.” See the video here: goo.gl/uSyNZj


* INDUSTRY NEWS *

Ungerboeck Software International has announced a three-year partnership with UFI, the Global Association of the Exhibition Industry. With the agreement, UFI will take advantage of Ungerboeck’s event management software that is used for more than 650 shows worldwide.

* LOCAL NEWS *

BOSTON:  Loews Boston Hotel is embarking on a $10 million renovation. The new hotel will offer six meeting rooms, including a new mini ballroom with vaulted ceilings and room for 100 guests.

CHICAGO:  The 2014 Charity Poker Championship benefiting Children's Oncology Services Inc. will take place at the National Hellenic Museum on March 6.

LAS VEGAS:  Partnering with Keep Memory Alive, the charitable arm of the Cleveland Clinic Lou Ruvo Center for Brain Health, chef Kerry Simon and his supporters have put together a benefit evening of music and food slated for February 27. Sammy Hagar, Alice Cooper, Vince Neil, Jean-George Vingerichten, Daniel Boulud, Charlie Palmer, and other big names have already signed on to participate in the event.

LOS ANGELES:  The Los Angeles County charity Hillsides has selected podcast host and social media personality Susan Pinsky as the chair of its annual gala. The gala, “A Celebration of Art,” is slated for February 22 at the Langham Huntington, Pasadena.

Local event listings from Masterplanner: http://www.masterplanneronline.com/losangeles

MIAMI/SOUTH FLORIDA:  BritWeek Miami, a celebration of British culture and industry, will return for its second year March 6-12 throughout Miami and Miami Beach. Its theme will be “design and innovation,” and signature events include the Great Business Innovation Awards Gala at the Viceroy Hotel; eMerge Americas Transatlantic Tech Bash; and Port Miami Business Conference 2014.

NEW YORK:  Ad Age's Digital Conference, now in its eighth year, is scheduled for April 1-2 at Pier 36. Its speaker lineup consists of executives from marketing, media, and agencies, and the event also will include the fourth annual Viral Video Awards on April 1.

The Towers of the Waldorf Astoria New York announced the appointment of Jackie Collens and Jackie Carter as leaders of a new luxury sales team focused on the 181-room hotel occupying the top 14 floors of the property.

Local event listings from Masterplanner: http://www.masterplanneronline.com/newyork

ORLANDO:  Pagne Champagne Lounge is scheduled to open by early March in the Eola Square area of downtown Orlando. The venue will offer champagne, wine, spirits, light fare, and live piano entertainment.

TORONTO:  Canada's National Ballet School will host its Casablanca Gala at the Carlu on February 7. The evening will include cocktails, a Moroccan dinner, a ballet performance, and a luxury raffle.

WASHINGTON:  Washington Business Journal: “The Smithsonian Institution has decided not to reopen its Arts and Industries Building, despite millions to renovate it and plans for an imaginative future.” http://bit.ly/1fkU6Bo

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With contributions from Jenny Berg in Chicago, Alesandra Dubin in Los Angeles, Mitra Sorrells in Orlando, and Beth Kormanik, Jill Menze, and Anna Sekula in New York.

BizBash Daily is the must-read digest of event industry news from BizBash.com.

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