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1. New Moon Premiere Beckons 10,000 People and 2 Live Wolves
2. 6 New Venues for Los Angeles Holiday Parties
3. $4 Million MOCA Gala Breaks Fund-Raising Records
4. Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel
5. American Music Awards Begin With Redesigned Arrivals, End With Downsized After-Party
6. Bouchon: Thomas Keller in Beverly Hills, With Indoor/Outdoor Dining, Private Room
7. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute
8. 8 Handy Gifts for Meeting Attendees
9. Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast
10. Mandarin Oriental: High-End Lodging With 12,000 Square Feet of Function Space
FROM WASHINGTON
Obama's First State Dinner Calls on Marcus Samuelsson, Jennifer Hudson
Eldon Luxury Suites: Spacious Penthouses for Receptions
National Geographic Debuts Exhibit With Chinese Dragon, Tented Lounge
P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting
8 New Venues for Washington Holiday Parties That Won't Break the Bank
MSNBC and Rodale Fete Jeff Corwin's New Book and Documentary at the Occidental
Againn: A Modern Gastropub in Penn Quarter
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More Photos From Fight Night/Knock Out Abuse: Stogies, Laser Shows, and a VW Bus Bar
Fight Night/Knock Out Abuse: Joan Jett for Men, Shirtless Hippies for Women
FROM NEW YORK
Morgan Loft Penthouse: Temporary Venue for Holiday Season
Sustainable Label Opens SoHo Pop-Up With Community Center Sensibility
Clinique and Teen Vogue Bring Young Women to Beauty Tour, Send Them Online
Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast
Gap, Banana Republic, American Eagle Open Stores With Musical Performances
MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute
3 New Hotel Restaurants for Business Entertaining, Private Groups
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Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview
Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating
 
News Archive for Capcom
NEWS   03.18.09 11:10 AM
In The News: Morbid Stunt Spooks London Locals, Top Model Fails to File Proper Permits
Guerrilla Stunt for Video Game Alarms London: The marketing team behind the U.K. launch of Capcom video game Resident Evil 5 recently caused a stir with a scavenger hunt promotion that scared Londoners into calling the police. After scattering hundreds of realistic-looking body parts and decapitated heads around the city, organizers told participants to gather as many as they could find for a chance to win a trip to Africa. Unfortunately—or fortunately, considering the many news outlets that picked up the story—producers didn't count on how the authenticity would affect those not in the know. [BrandFreak]

The New Yorker Downsizes Conference: Planners of the second New Yorker Innovation Conference have decided to take a step back from this year's event. The two-day $1,200-a-head conference, which was to be held at the InterActiveCorp. building, is out the window, replaced by a much cheaper one-day summit. The more modest price of $350 will give guests a perspective on President Obama's first 100 days in office, with speeches by Malcolm Gladwell and Howard Dean. [WWD] MORE >>

RELATED TOPICS Capcom, The New Yorker, America's Next Top Model, MTV, MTV Movie Awards
EVENT REPORT   02.16.09 9:00 AM
Street Fighter IV Launch Transforms MOCA Into Arty Arcade
Guests testing Street Fighter IV
Guests testing Street Fighter IV
Photo: Dale Wilcox for BizBash
Hordes of Street Fighter fans waited in line for hours in the Los Angeles winter cold to get a sneak peek at the newest version of the video game Thursday at the Geffen Contemporary at MOCA. Some in the crowd got turned away after the venue reached capacity, but the guests who made it inside found an arcade-meets-art-gallery theme. Game developer Capcom’s Emily Anadu oversaw the event and turned to Kathy Lee-Fung of KLF Events for production.

“We picked MOCA because it’s a museum venue [where] we could really showcase the history of Street Fighter art in the space. Street Fighter not only has a following from a video game standpoint, but it’s also launched a huge following in artwork, art books, and anime,” Fung said. Displays included large canvases that were decorated by members of the Street Fighter art community, a vintage arcade setup showing the history of the series, original sketches by its producer, and a room showcasing licensed products. MORE >>

RELATED TOPICS MOCA, MTV, Capcom, Street Fighter
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