| FROM THE EDITORS 06.16.09 11:01 AM |
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The 2009 BizBash L.A. Event Style Award Winners
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 | Ellen DeGeneres's 50th Birthday Party
Photo: Courtesy of Warner Brothers Special Events |
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On Friday, we posted a list of winners of BizBash's 2009 Event Style Awards, which were announced on Thursday at a ceremony following our annual expo at the L.A. Mart. Here's more on the winning work.
Best Corporate Event Concept (Over $50,000)
Ellen DeGeneres's 50th Birthday Party
Submitted by Warner Brothers Special Events
To celebrate the TV host’s birthday and her move from NBC to Warner Brothers Studios, Telepictures Productions hosted a celebration that doubled as a segment for the comedian’s show. Organizers designed a vintage carnival and incorporated her favorite things, including dancing and games, as well as some celebrity guests.
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RELATED TOPICS
Warner Brothers, Emirates Airlines, The Simpsons, Los Angeles Philharmonic, Stanford Cancer Center, Marriott International, Essilor, Autry Museum, Recording Academy, Grammys, Target, Converse, MTV Movie Awards, Chevy, Netflix, Film Independent, Spirit Awards, Event Style Awards |
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| BEST OF 2008 11.24.08 8:00 AM |
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New Ideas for Step-and-Repeats, Activities, and Entertainment
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 | Cry-Baby's kitschy cake ladies
Photo: Alison Whittington for BizBash |
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RELATED TOPICS
Cry-Baby, John Waters, Coachella, Anthem Magazine, Target, Converse, MTV Movie Awards, Inter-Pacific Bar Association, Gen Art, Nokia |
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| EVENT REPORT 11.11.08 10:21 AM |
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Paper Magazine Launches Award Show at Los Angeles Project
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 | Paper Magazine's pop-up shop
Photo: Josh Madson |
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The pioneers may have headed west in search of gold, but New York-based Paper magazine journeyed here last week in search of something of equal value to an arts- and style-driven publication: a teeming pool of artists and underground talent, and an untapped market of potential readers. For the fourth consecutive year, the magazine made its east-to-west migration, setting up camp in the city to host its Los Angeles Project from November 5 through 9.
“Celebrating the people of Los Angeles is really at the root of the project,” said Drew Elliott, the mag's New York-based vice president of creative services and marketing. “We see amazing artists coming out of L.A., and we want to celebrate and cover them while raising our visibility in the market, which is a big one for us. We’re creating a Paper posse.”
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RELATED TOPICS
Paper Magazine, Levi's, Converse, Rodarte, Opening Ceremony, Pop-Ups |
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| EVENT REPORT 06.02.08 4:52 PM |
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Target Transforms Raw Venue With Moving Collages for MTV After-Party
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If MTV's demographic can be loosely defined as young and slightly irreverent, so can those words describe the demographic for consumers of the Converse One Star collection recently launched at Target stores. So for Target to host an unofficial MTV Movie Awards after-party last night in honor of the new collection seemed, ahem, right on target.
Target's events and marketing team tapped Cara Kleinhaut of Caravents to produce the party, which featured a fully customized, built-out setup on the Lot's plain Stage 7, meant to create an experience and a look that represented the indie-slash-youth demo that Converse courts. To that end, DJ Steve Aoki spun records for the hipster-heavy crowd of about 500, and M.I.A. performed a high-energy set in her signature genre-busting style and neon costumes. But the big story of the night wasn't just the colorful, crowd-pleasing performance; it was the venue's look, which was a highly visual, multimedia spectacle.
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RELATED TOPICS
Converse, Target, MTV, MTV Movie Awards, M.I.A. |
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