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News Archive for Farmers Insurance Group

EVENT REPORT 10.23.07 1:35 PM

Cancer Aid Org Hosts Family-Style Benefit

Padres' benefit dinner.
Photo: Sean Twomey Photography

When the mission of a charity is to support families, it makes sense that the charity's biggest annual fund-raiser should conjure a casual, family feeling to the extent possible at a sit-down dinner. That was the idea Thursday night at the seventh annual fund-raising gala for Padres Contra el Cancer, a nonprofit org that supports Latino children with cancer and their families. The evening, presented by title sponsor Farmers Insurance Group, raised more than $830,000.

Working with Padres' Elvia Barboa, event production and design firm Angel City set the room at the Lot with alternating round and square tables to add some texture and hung its familiar fringed chandeliers overhead. "The Lot is a great location for events, because they don't shoot movies there—just commercials, pick-up shots, et cetera—so there's always the availability of soundstages," said Angel City's Mark Yumkas. "Last year [the event was held] on [the Desperate Housewives set for] Wisteria Lane, which was a good draw for ticket sales but hard to work with because it was a live set. Now this event is turning into one of the larger ones for the Hispanic community in town." MORE >>

Padres Contra El Cancer, Farmers Insurance Group