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News Archive for Jamie Foxx
NEWS   06.30.09 4:54 PM
BET Awards' Hastily Planned Jackson Tribute Yields Ratings Triumph
After Michael Jackson died suddenly on Thursday afternoon, BET worked fast to transform its already-scheduled awards on Sunday at the Shrine Auditorium into a tribute to the pop star. And, in addition to being what some would consider an appropriate format change for a show celebrating black entertainment, the modified broadcast was also a boon for the network: It was the top-watched cable telecast this year and BET's biggest audience ever, according to a press release from the network.

The live broadcast, hosted by Jamie Foxx, drew 10.65 million viewers. About 10 percent of televisions that were on during the broadcast period were tuned to the awards program, uncommonly high for a cable network, according to Nielsen Media Research findings cited in The Los Angeles Times. MORE >>

RELATED TOPICS BET Awards, BET, Michael Jackson, Jamie Foxx, Twitter
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