BizBash | Events * Meetings * Marketing * Style * Strategy * Ideas

OTHER MARKETS

GOOGLE TRANSLATE

OUR TRADE SHOWS & EVENTS

CALENDAR

JOBS

MOST POPULAR STORIES

1. New Moon Premiere Beckons 10,000 People and 2 Live Wolves

2. 6 New Venues for Los Angeles Holiday Parties

3. $4 Million MOCA Gala Breaks Fund-Raising Records

4. Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel

5. American Music Awards Begin With Redesigned Arrivals, End With Downsized After-Party

6. Bouchon: Thomas Keller in Beverly Hills, With Indoor/Outdoor Dining, Private Room

7. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

8. 8 Handy Gifts for Meeting Attendees

9. Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

10. Mandarin Oriental: High-End Lodging With 12,000 Square Feet of Function Space

FROM WASHINGTON

Obama's First State Dinner Calls on Marcus Samuelsson, Jennifer Hudson

Eldon Luxury Suites: Spacious Penthouses for Receptions

National Geographic Debuts Exhibit With Chinese Dragon, Tented Lounge

P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting

8 New Venues for Washington Holiday Parties That Won't Break the Bank

MSNBC and Rodale Fete Jeff Corwin's New Book and Documentary at the Occidental

Againn: A Modern Gastropub in Penn Quarter

Café Milano Offers Corporate Catering

More Photos From Fight Night/Knock Out Abuse: Stogies, Laser Shows, and a VW Bus Bar

Fight Night/Knock Out Abuse: Joan Jett for Men, Shirtless Hippies for Women

FROM NEW YORK

Sustainable Label Opens SoHo Pop-Up With Community Center Sensibility

Clinique and Teen Vogue Bring Young Women to Beauty Tour, Send Them Online

Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

Gap, Banana Republic, American Eagle Open Stores With Musical Performances

MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

3 New Hotel Restaurants for Business Entertaining, Private Groups

Nintendo Launches New Mario Game With Look Back at Franchise History

Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview

Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating

More Photos From Louis Vuitton's Garden-Style Launch: Life-Sized Trees, Mounds of Mums

News Archive for Lil Jon

EVENT REPORT 08.04.08 12:43 PM

Oakley and Muscle Milk Kick Off X Games With Gift Suite and T-Pain Show

T-Pain performed for the crowd.
Photo: Chris Polk

Oakley and New Era kicked of the 14th annual X Games with a pre-party at the Key Club on Wednesday night that featured a performance by T-Pain and Lil Jon, and invited journalists to a gifting suite ahead of the games, which wrapped on Sunday. Jeremy McCassy, alternative marketing manager of Oakley, oversaw the suite setup for that brand.

Media folks, athletes, and V.I.P.s held court in a private area in the club that served as a gifting lounge where guests scooped up merchandise from Oakley and Muscle Milk. Reporters in the designated private area held on-camera interviews with athletes and celebrities. MORE >>

X Games, Oakley, New Era, T-Pain, Lil Jon