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MOST POPULAR STORIES
1. New Moon Premiere Beckons 10,000 People and 2 Live Wolves
2. 6 New Venues for Los Angeles Holiday Parties
3. $4 Million MOCA Gala Breaks Fund-Raising Records
4. Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel
5. How Do You Make Staffers Feel Appreciated—at Little or No Cost?
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7. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute
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FROM WASHINGTON
P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting
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MSNBC and Rodale Fete Jeff Corwin's New Book and Documentary at the Occidental
Againn: A Modern Gastropub in Penn Quarter
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Fight Night/Knock Out Abuse: Joan Jett for Men, Shirtless Hippies for Women
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Birch & Barley: Neighborhood Restaurant Group's New Beer-Themed Venue With Private Dining
Long View Gallery: New Location in Warehouse Space for 400
FROM NEW YORK
Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast
Gap, Banana Republic, American Eagle Open Stores With Musical Performances
MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute
3 New Hotel Restaurants for Business Entertaining, Private Groups
Nintendo Launches New Mario Game With Look Back at Franchise History
Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview
Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating
More Photos From Louis Vuitton's Garden-Style Launch: Life-Sized Trees, Mounds of Mums
A Forest of Flora Marks Launch of Louis Vuitton's Saks Boutique
4 Made-in-New York Sweets for Gift Bags
 
News Archive for OPI
EVENT REPORT   06.17.09 2:28 PM
Cedars-Sinai Family Event Offers Crafts and Games—Inside, to Duck the Rain
Cedars-Sinai's Rock-n-Reel family event
Cedars-Sinai's Rock-n-Reel family event
Photo: Vince Bucci
Any prescheduled family activity is subject to uncooperative weather—even one planned by a major local hospital. The Pediatric Inflammatory Bowel Disease Center at Cedars-Sinai Medical Center hosted its Rock-n-Reel fund-raiser on Sunday at Culver Studios, where it was originally scheduled to be held outdoors. But the threat of rain amid persistent June gloom forced the event to Stage 3 at the 11th hour.

The afternoon for children who suffer from the disease and their families included activities, games, a beauty shop, and a sports bar, as well as musical entertainment by Maroon 5’s Adam Levine. Sharon Stone and Hayden Panettiere were guest speakers. The hospital's associate director for special events and support group relations Laura Fuhrman oversaw the program, which was a debut of a new format. The previous incarnation, known as Pamper Me Pink, was geared toward women and drew fewer than 300 guests. This year's event drew more than 400, and Fuhrman estimated it came close to its fund-raising goal of about $400,000, although final numbers had not been tallied. The event honored producer Alexandra Milchan-Lambert and Relativity Media's Scott Lambert. MORE >>

RELATED TOPICS Cedars-Sinai, Stila, Urban Decay, OPI
EVENT REPORT   02.20.09 4:38 PM
Mindful of Public Perception, Oscar Gift Suites Increase Charity Focus
An outdoor bar at GBK's suite at the SLS Hotel
An outdoor bar at GBK's suite at the SLS Hotel
Photo: BizBash
It's not entirely a new thing for gift suites surrounding big award shows to align themselves with charities. But what's new this Oscar season in Los Angeles is the extent of the suites' focus on (and publicity about) their philanthropic connections—perhaps an effort to ease the perception of celebrity gluttony in the midst of the difficult economic times.

High above Beverly Hills at a private residence, Hachette Filipacchi Media's Haven suite setup began Wednesday and continues through today. By night, the venue is featuring a series of events from studio parties to fashion shows, and by day, the property features spa services like manicures and cellulite-reducing procedures, as well as product gifting. The Creative Coalition and Warren-Tricomi are joining forces with celebrities in attendance to tape public service announcements for the Creative Coalition's "It Starts with the Arts" campaign, a program supporting the arts that will appear in print and broadcast. MORE >>

RELATED TOPICS Oscars, Award Season, Gift Suites, OPI, American Laser Centers, Chrysalis, Creative Coalition, Warren-Tricomi, RevitaLash, Milus, Hachette Filipacchi
THE WALKTHROUGH   11.04.08 1:35 PM
New Eco-Friendly Salon From OPI Offers Spa Services With Event Space
OPI's Rob/B Salon
OPI's Rob/B Salon
Photo: Harry Langdon
Nail polish brand OPI Products has opened its first salon in the United States in the form of Rob/B Salon, which was constructed using environmentally friendly building techniques. In addition to nail services, the salon offers facials and massages, and is available for special-event booking for groups of up to 30 people.

The venue features a nail bar for manicures with seating for three, six manicure stations, two pedicure stations, two private rooms featuring steam and stand-up Vichy Showers, a private room for manicures and pedicures, a room dedicated to aesthetic services, and a rooftop patio for outdoor spa services for groups of four or more. The rooftop is available for private parties and features a sound system and barbecue.   —Shilpa Gopinath

RELATED TOPICS OPI
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