| EVENT REPORT 06.17.09 2:28 PM |
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Cedars-Sinai Family Event Offers Crafts and Games—Inside, to Duck the Rain
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 | Cedars-Sinai's Rock-n-Reel family event Photo: Vince Bucci |
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Any prescheduled family activity is subject to uncooperative weather—even one planned by a major local hospital. The Pediatric Inflammatory Bowel Disease Center at Cedars-Sinai Medical Center hosted its Rock-n-Reel fund-raiser on Sunday at Culver Studios, where it was originally scheduled to be held outdoors. But the threat of rain amid persistent June gloom forced the event to Stage 3 at the 11th hour.
The afternoon for children who suffer from the disease and their families included activities, games, a beauty shop, and a sports bar, as well as musical entertainment by Maroon 5’s Adam Levine. Sharon Stone and Hayden Panettiere were guest speakers. The hospital's associate director for special events and support group relations Laura Fuhrman oversaw the program, which was a debut of a new format. The previous incarnation, known as Pamper Me Pink, was geared toward women and drew fewer than 300 guests. This year's event drew more than 400, and Fuhrman estimated it came close to its fund-raising goal of about $400,000, although final numbers had not been tallied. The event honored producer Alexandra Milchan-Lambert and Relativity Media's Scott Lambert.
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Cedars-Sinai, Stila, Urban Decay, OPI |
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| EVENT REPORT 02.20.09 4:38 PM |
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Mindful of Public Perception, Oscar Gift Suites Increase Charity Focus
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 | An outdoor bar at GBK's suite at the SLS Hotel Photo: BizBash |
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It's not entirely a new thing for gift suites surrounding big award shows to align themselves with charities. But what's new this Oscar season in Los Angeles is the extent of the suites' focus on (and publicity about) their philanthropic connections—perhaps an effort to ease the perception of celebrity gluttony in the midst of the difficult economic times.
High above Beverly Hills at a private residence, Hachette Filipacchi Media's Haven suite setup began Wednesday and continues through today. By night, the venue is featuring a series of events from studio parties to fashion shows, and by day, the property features spa services like manicures and cellulite-reducing procedures, as well as product gifting. The Creative Coalition and Warren-Tricomi are joining forces with celebrities in attendance to tape public service announcements for the Creative Coalition's "It Starts with the Arts" campaign, a program supporting the arts that will appear in print and broadcast.
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Oscars, Award Season, Gift Suites, OPI, American Laser Centers, Chrysalis, Creative Coalition, Warren-Tricomi, RevitaLash, Milus, Hachette Filipacchi |
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| THE WALKTHROUGH 11.04.08 1:35 PM |
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New Eco-Friendly Salon From OPI Offers Spa Services With Event Space
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 | OPI's Rob/B Salon Photo: Harry Langdon |
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Nail polish brand OPI Products has opened its first salon in the United States in the form of Rob/B Salon, which was constructed using environmentally friendly building techniques. In addition to nail services, the salon offers facials and massages, and is available for special-event booking for groups of up to 30 people.
The venue features a nail bar for manicures with seating for three, six manicure stations, two pedicure stations, two private rooms featuring steam and stand-up Vichy Showers, a private room for manicures and pedicures, a room dedicated to aesthetic services, and a rooftop patio for outdoor spa services for groups of four or more. The rooftop is available for private parties and features a sound system and barbecue. —Shilpa Gopinath
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OPI |
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