| NEWS 02.03.09 3:59 PM |
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Ax Falls on Sony BMG, In Style Grammy Parties While Warner Music Scales Back
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 | Warner Music's 2008 Grammy party
Photo: Alen Lin for BizBash |
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The tough economy is cutting a swath through some of Grammy weekend's biggest parties. Sony BMG's event, which last year brought the likes of Aretha Franklin and Clive Davis to its Beverly Hills Hotel location, is off this year, according to its former publicity firm PMK/HBH.
In Style magazine, which in 2008 hosted a pre-Grammys fashion show at Boulevard3 with the Recording Academy, will not host that event this year. Last year, Time Inc.'s Cyd Wilson suggested that the event might have legs as an annual program.
And Warner Music Group, which typically hosts one of the larger parties in town on Grammy night, will scale back the bash this year, instead hosting a smaller screening and dinner, according to the company's New York-based vice president of corporate communications, Susan Mazo, who did not immediately provide further detail. Last year's eco-conscious party at Vibiana attempted to generate zero landfill waste. —Alesandra Dubin
RELATED TOPICS
Warner Music Group, Grammys, Award Season, Going Green, In Style Magazine, Sony BMG, Recording Academy |
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| EVENT REPORT 02.11.08 4:39 PM |
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Grammy Event Highlights: What Lured Guests Where
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 | Nicole Khristine's guests took over Social Hollywood, plus its new restaurant, Citrus.
Photo: Todd Williamson/WireImage |
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On Grammy weekend, you can bet many potential guests had a stack of invitations from which to choose. And the notorious sprawl synonymous with Los Angeles only made it less likely that would-be attendees could make stops at all of those events. So how did hosts pull crowds? Here are some of their strategies.
A Gorgeous Venue
The restaurant at the spectacular Getty Center set the scene for Montblanc's pre-Grammy party on Thursday night, a rare opportunity for guests to make it up the hill after the museum's closing time (and to drive up, instead of ascending by tram). The program included cocktails and hors d’oeuvres, and performances by cartoonishly cute kid pianist Marc Yu and the new chairman of the Foundation D'Enterprise Montblanc de la Culture, Grammy-nominated pianist Lang Lang. (Alas, come Grammy night, he would not take the prize.)
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RELATED TOPICS
Award Season, Grammys, Recording Academy, Montblanc, Nicole Khristine, Make it Right 9, MusiCares, Verizon, People Magazine, Sony BMG |
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