| MY FAVORITE VENDORS 08.28.08 11:47 AM |
PRINT | SEND TO A FRIEND |
|
| Oakley Chooses Entertainment Fusion Group and WireImage |
|
 |
Oakley's Jeremy McCassy
Photo: Chelsea Jurgensen
|
|
|
Jeremy McCassy is the alternative marketing manager for Oakley. McCassy oversees entertainment marketing and events for the brand, including its recent X Games kickoff party; a new Oakley program titled Learn to Ride, which teaches celebrities sports; and a rolling art show celebrating artist collaboration products in the Oakley collection.
PR: “Entertainment Fusion Group. They understand our brand and what our necessities and goals are, going above and beyond for us in celebrity outreach, media, et cetera. “
Photography: "Chris Polk at WireImage has been our guy for the last six or seven events. He’s been incredible; he knows what we are looking for as far as imagery. He understands the brand and supports our product. It’s just easier to work with people you already have relationships with."
Production: "I typically use New Breed. Eric Baker has not let me down. He does everything from booking the venue to taking care of artist travel to setting up the media wall and red carpet, sound stage, and lighting—basically the nuts and bolts of the event."
Catering: "We usually use the catering the venue provides, but if we’re doing a program [at which venue catering is not an option] we’ll bring in Wahoo’s. The founder of Wahoo’s is always taking care of us and has always been a big fan of Oakley."
Venue: "In L.A., I like the Key Club because Keith Pressman, the owner, has treated us with respect and has helped us out so much over the years."
—Shilpa Gopinath
RELATED TOPICS
Oakley
MORE MY FAVORITE VENDORS STORIES
Gen Art Picks Peak 5 and Genevieve Productions
Agenda Likes Vox and ELS
Warner Brothers Picks MTV's Jabbawockeez
CIM Group Picks Joe Lewis and ELS
Hollywood Chamber Chooses Hollywood Forever and Universal City Hilton
MORE STORIES ABOUT OAKLEY
Fall Preview: What Los Angeles Event Pros Are Working on This Season
Red Bull Skateboarding Competition Stops in Miami, Attracts 600 Spectators
Brands Kick Off Summer With a Lighthearted, Freebie-Filled Approach to Event Marketing
| More Suppliers/Venues to Consider |
ADVERTISEMENT |
|
|
|
El Rey Theatre
The El Rey is an original Art Deco theater built in 1936 and is a registered historical landmark. It features an Art Deco lobby leading into a grand ballroom with a full stage equipped with a concert-quality sound system and state-of-the-art lighting system. More >>
EMAIL THIS RESOURCE |
|
Fast Lap Indoor Kart Racing
Fast Lap provides the real racing experience, with safe karts that are capable of achieving 50 mph for the most authentic racing around. Compete with as many as 12 racers on the track, or have a teambuilding enduarnce race for as many as 100. More >>
EMAIL THIS RESOURCE |
|
Promotional Print & Sign Co. Inc.
PPS is an industry and event professional’s solution for all tactical advertising, media events, marketing stunts, display printing, and dimensional signage. They specialize in press walls, vehicle wraps, large-format printing, building wraps, and themed pop-up displays. More >>
EMAIL THIS RESOURCE |
| |
|
|
|
|
|
|
