| BEST OF 2008 11.24.08 5:00 AM |
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| New Ideas for Step-and-Repeats, Activities, and Entertainment |
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PHOTO GALLERY |
 | Games to Get Guests Talking
The opening-night party for Cry-Baby on Broadway nodded to the kitschy 1950's-era of the musical with a faux bake sale manned by prim church ladies from Classic Entertainment Group who quizzed guests about the show and rewarded correct answers with boxes of sweets.
Photo: Alison Whittington for BizBash |
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 | DIY Power
One of the green initiatives at the Coachella Valley Arts and Music Festival in Indio, California, was Global Inheritance's energy factory installation, which allowed attendees to power devices like cell phone chargers and misting fans using the energy generated by pedaling bikes.
Photo: BizBash |
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 | A Wild Photo Op
Anthem magazine's pool party during the Coachella Valley Arts and Music Festival attracted a raucous young crowd with plenty of silly activities. Instead of a traditional photo booth, planners planted a live donkey in front of a tropical backdrop as a prop for guests' photos.
Photo: BizBash |
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 | No Lines at the Bar
At a Gen Art Chicago event, reps from sponsor Nokia used N810 Internet tablets to send guests' orders to a computer behind the bar, and servers delivered the drinks within minutes.
Photo: Brian Choi |
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—Lisa Cericola & Mark Mavrigian
RELATED TOPICS
Cry-Baby, John Waters, Coachella, Anthem Magazine, Target, Converse, MTV Movie Awards, Inter-Pacific Bar Association, Gen Art, Nokia
MORE BEST OF 2008 STORIES
The Year's Smartest Strategies and Most Innovative Ideas
Car Talk
The Rebound
Slow Fizz
Campaign Crusader
MORE STORIES ABOUT COACHELLA
Marketers Consider Coachella Too Important to Skip in Lean Times
Signs of the Times: Coachella Returns With a Layaway Plan and an iPhone App
Coachella Preview: Global Inheritance Puts Senior Citizens on Reengineered Golf Carts as Part of Earth-Conscious Programming
MORE STORIES ABOUT ANTHEM MAGAZINE
Anthem Emails Memory Book From Coachella Pool Party
New Slate of Coachella Party Hosts Increases Nighttime Offerings
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Warner Bros. Studios
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