| TREND SPOTTED 02.02.08 12:24 PM |
PRINT | SEND TO A FRIEND |
|
| The Hip-Hop Won't Stop: Super Bowl Parties Present 50 Cent, Snoop, and Luda |
|
 |
50 Cent performed at the 944 Super Village on Thursday.
Photo: Courtesy of 944 Magazine |
|
| FROM SCOTTSDALE, ARIZ. While the NFL plans to offer the masses a dose of Tom Petty at the big game tomorrow, corporate planners are heading in the opposite direction this weekend, giving the packed Arizona parties a whole lot of rap. The 944 Super Village at SouthBridge kicked off the concert-heavy festivities on Thursday night with a 50 Cent performance. The artist rapped on a gigantic stage in an (unheated) tent, with Paris Hilton gyrating alongside him. Pontiac sponsored the evening—and, not surprisingly, its 2008 G8 car (which 50 codesigned) on stage was impossible to miss.
In a more exclusive turn, Jenny McCarthy and Holly Robinson Peete hosted the "Best Damn Super Bowl Party Period" on Thursday (a play on Peete's' husband's Best Damn Sports Show Period on Fox Sports), with Ludacris entertaining a crowd of 300 at the private Rockridge estate in Phoenix. Next up for the HollyRod Foundation: an invitation-only Chris Rock performance tonight. Diddy also took the stage on Thursday, at Scottsdale nightclub Axis/Radius for Anheuser-Busch's Bud Bowl.
Last night 944 returned with Wyclef, Ludacris was back on stage at ESPN the Magazine's Scottsdale Center for the Performing Arts fete, Snoop Dogg helmed the Bud Bowl, and LL Cool J managed to get a gig at Vice the Party. Rapper Akon also took the stage, as Maxim's surprise performer. (Our complete coverage of this event is coming.) Tonight is more of the same: Snoop is back, this time at Penthouse's "Desire" party, and the Roots are reuniting at Sports Illustrated's event.
The one company bucking the trend: DirecTV. The sports-heavy satellite-TV service offered the masses a Fall Out Boy performance after its flag football game on Thursday.
—Courtney Thompson
RELATED TOPICS
Super Bowl, 944 Magazine, Pontiac, Playboy, Penthouse, Anheuser-Busch, Maxim, ESPN the Magazine, Sports Illustrated, DirecTV
MORE TREND SPOTTED STORIES A New Spin: 5 Cool DJ Booths Using Neon and LEDs for an Arty Take on Event Lighting Low-Cost, Crowd-Pleasing Catering The Shepard Fairey Effect on Marketing and Event Design Disco, Rock, and '80s Pop Influence Entertainment, Menus, and Decor
MORE STORIES ABOUT SUPER BOWL Fall Preview: What South Florida Event Pros Are Working on This Season What the Press Said About Super Bowl Weekend: Low-Key, With Little Imagination Maxim and Fox Shrink Super Bowl Parties, While Sports Illustrated, Audi, and Victoria's Secret Vanish MORE STORIES ABOUT 944 MAGAZINE Potential Sponsors Looking for Customization, Integration, and R.O.I. Fashion Art Ball Lowers Ticket Price, Gains Attendees
| More Suppliers/Venues to Consider |
ADVERTISEMENT |
|
|
|
Miami Event Space (MES)
Miami Event Space (MES) is a chic, affordable, and flexible venue for events and exhibits of all types. MES features the C3 Loft, a modern chic space with glass stairs, custom serving bars and a large 2nd level loft with a balcony, ideal for larger upscale events. More >> EMAIL THIS RESOURCE |
|
Ronen Bar and Furniture Rental
Ronen Bar and Furniture Rental provides unique furniture and custom-made bars to create an exclusive atmosphere for any event. The company presents a chic solution for any occasion and an alternative source for event planners, event designers, photographers, prop set stylists, and anyone who would like to add certain style. More >> EMAIL THIS RESOURCE |
|
Strategic Security Corp.
Strategic Security Corp. is a nationwide risk management firm comprised of former law enforcement officers, that specializes in event security programs designed at mitigating risk. Their services include armed and unarmed guards, executive/V.I.P protection, fireguards, bomb dogs, magnetometers/hand wanding, emergency medical technicians, designing secure credentials, event communications, crowd and traffic management, and event production services that include event management and permitting. More >> EMAIL THIS RESOURCE |
| |
|
|
|
|
|
|