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News Archive for Axe
NEWS   06.03.09 4:37 PM
In the News: Emmys Move Up, Suffering Book Expo Mulls Changes
Fairly Late Notice for Emmy Move: The recently announced N.F.L. schedule prompted CBS and the Academy of Television Arts and Sciences to move the live broadcast of the 2009 Emmy Awards from September 20 to a week earlier, on September 13. Variety reports this won't affect party and event hosts, many of whom hadn't even selected venues for Emmy-related festivities and promotions yet. And those who had already picked venues are apparently being accommodated. HBO's party planned for the Pacific Design Center will go ahead on the new date. [Variety]

Racy Korean Axe Stunt Campaign Gets International Attention: A Korean advertising agency wrapped a women's dormitory at an undisclosed university with a calendar page, each day picturing an attractive female looking out of her window, for Axe deoderant. The firm responsible said they "aimed for the expression that a new female can be met on a daily basis." Accusations of sexism abounded on blogs earlier this week, but the stunt's extension outside its intended marketplace speaks for itself. [Gizmodo] MORE >>

RELATED TOPICS Emmys, Academy of Television Arts & Sciences, HBO, Axe, Book Expo, MTV, MTV Movie Awards
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