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News Archive for Canon
EVENT REPORT   06.03.09 1:55 PM
Spin and Canon Give Readers Cameras to Document Free Girl Talk Concert
Girl Talk (a.k.a. Gregg Gillis) on stage at Hiro
Girl Talk (a.k.a. Gregg Gillis) on stage at Hiro
Photo: Courtesy of Spin
As the suffering magazine industry looks for ways to get more out of relationships with advertisers, Spin and Canon capped off a long-gestating project on Thursday. About 250 readers got free tickets to a performance by the sample-dependent DJ who goes by Girl Talk (a.k.a. Gregg Gillis) at Hiro Ballroom, where 50 even received free Canon cameras to chronicle the dance party.

When the show concluded just before midnight, the camera-wielding guests lined up at two notebook computers to share their images with the magazine. "The entrants who submitted the best Girl Talk and live music images were chosen by the editors at Spin," said the magazine's event director, Barbara Lang, who'd been involved with the advertising program since its inception in early 2009. "Now they get to see their work on Spin.com." MORE >>

RELATED TOPICS Spin, Canon, Girl Talk, Coachella
EVENT REPORT   08.21.08 5:10 PM
Canon Builds Giant Dome to Launch New Collection
Canon Center Court
Canon Center Court
Tennis star Maria Sharapova may be out of next week’s U.S. Open with an injury, but she was healthy enough to help launch Canon’s limited-edition line of cameras last night. Canon, Sharapova’s sponsor, debuted the diamond-studded collection she designed at a 50-foot silver dome in South Street Seaport, dubbed Canon Center Court.

Members of the press, contest winners from Z100, and Canon execs walked the red carpet into the dome, which was reminiscent of Disney’s Epcot Center. Inside, on an astroturf stage with white lines to mimic a tennis court, Sharapova introduced the Canon PowerShot Diamond Collection—five limited-edition cameras studded with 88 white diamonds each—and debuted her new Canon commercial, which will air next week. MORE >>

RELATED TOPICS Canon
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