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1. Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview

2. MoMA Gets Suitably Whimsical and Macabre for Tim Burton Tribute

3. Ad Age Looks to Boost Conference Interaction With Beer Tasting, Lounge Seating

4. Nintendo Launches New Mario Game With Look Back at Franchise History

5. Gap, Banana Republic, American Eagle Open Stores With Musical Performances

6. How Do You Make Staffers Feel Appreciated—at Little or No Cost?

7. 3 New Hotel Restaurants for Business Entertaining, Private Groups

8. New Moon Premiere Beckons 10,000 People and 2 Live Wolves

9. Masked Raconteurs Tell Tales at Moth Ball, and I Have a Blast

10. Poll Results: Informal Nights Out Make Most Appropriate 2009 Holiday Parties

FROM LOS ANGELES

Us Weekly Takes to Voyeur With Scantily Clad Models, Burlesque Feel

6 New Venues for Los Angeles Holiday Parties

New Moon Premiere Beckons 10,000 People and 2 Live Wolves

$4 Million MOCA Gala Breaks Fund-Raising Records

Chrysalis Benefit Cuts Ticket Prices in Half, Draws Same Crowd

MOCA Gala Spawning Arty Online Auction—Including Gehry's Hat for Gaga—Through November 30

Wende Museum Closes Wilshire for Cold War Anniversary Celebration

3 Ideas for Stylish, Eco-Friendly Events

3 New Restaurants for Autumn Alfresco Dining

With Help From Lexus, Cedars-Sinai Gala Breaks Fund-Raising Record

FROM WASHINGTON

P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting

8 New Venues for Washington Holiday Parties That Won't Break the Bank

MSNBC and Rodale Fete Jeff Corwin's New Book and Documentary at the Occidental

Againn: A Modern Gastropub in Penn Quarter

Café Milano Offers Corporate Catering

More Photos From Fight Night/Knock Out Abuse: Stogies, Laser Shows, and a VW Bus Bar

Fight Night/Knock Out Abuse: Joan Jett for Men, Shirtless Hippies for Women

Award-Winning Washington Mixologist Offers Custom Cocktails and Classes

Birch & Barley: Neighborhood Restaurant Group's New Beer-Themed Venue With Private Dining

Long View Gallery: New Location in Warehouse Space for 400

News Archive for Neutrogena

EVENT REPORT 04.03.09 11:18 AM

Gen Art Film Festival Kicks Off With Lighter Film Fare and Sponsored Activities

The Gen Art Film Festival opening night party at the Park
Photo: Alice and Chris for BizBash

Organizers of the 14th annual Gen Art Film Festival figured that the somber fare so often presented at indie fests was not going to win over audiences this year, so the slate of films set to premiere during the seven-day run highlight content that is a little more hopeful or uplifting. The fest kicked off Wednesday night at the newly renovated Visual Arts Theater with the premiere of Lymelife, a film set in 1970s Long Island, followed by a party at Chelsea restaurant the Park.

A crowd of 800 people made its way through the packed lobby of the theater, where sponsors such as Dos Equis, Three Olives Vodka, Neutrogena, Insomnia Cookies, and Vapor Water provided product samples, and several of the movie's stars (Alec Baldwin, Jill Hennessy, Rory Culkin) walked a diminutive red carpet. "There's more fun stuff going on at the theaters and at the parties," said Gen Art event director Kaki Stergiou of the many diversions. "This is a fun festival. You can do what you want." MORE >>

Gen Art, Neutrogena, Acura

EVENT REPORT 10.23.08 4:06 PM

Us Weekly Brings "Hollywood" Party—and Its Decor—From L.A. to New York

Hot Hollywood's V.I.P. cabanas
Photo: Line 8 Photography

Us Weekly’s annual Hot Hollywood party, like so many Los Angeles events, has always revolved around the red carpet and the trendiest venue. But for the party’s 2008 move to New York, the magazine took a decidedly different approach. Producers trucked in most decor from the West Coast to create a sponsor-infused lounge at Skylight on Tuesday night for the crowd of 850—which included the casts of Gossip Girl and High School Musical 3.

Making it their third Hot Hollywood partnership, the magazine—under direction of Wenner Media senior event marketing manager Keira Ford—tapped Cara Kleinhaut and her team at  Caravents to facilitate the party’s migration. “Going into a blank-slate venue,” said Kleinhaut, “we could really customize to the sponsors and their signature look and feel. Rather than deal with existing furnishings and just throwing pillows on them, we got to build it from the ground up. It's really satisfying." MORE >>

Us Weekly, Hot Hollywood, Saturn, Ciroc, Neutrogena, Hershey, BlackBerry