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1. Scripted Models Play Up Key Notes at Victoria's Secret Fragrance Preview
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FROM WASHINGTON
P.C.M.A. Honors Wardman Park, Fairmont at First Nighttime Annual Meeting
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News Archive for Porsche
EVENT REPORT   04.21.08 1:36 PM
Condé Nast Traveler Hot List Party Grows, Gets More Interactive
The Hot List event's packed room
The Hot List event's packed room
Photo: BizBash
Every year Condé Nast Traveler draws hundreds of celebrities, advertisers, and journalists to its Hot List party, taking over the latest hotspot with a vast array of sponsors. This year's event, held Thursday night at Mansion (the club in the space that once housed Crobar), was no different—except it was bigger, with a larger guest list and more sponsors than ever. Hosted by the magazine’s editor in chief, Klara Glowczewska, and vice president and publisher Elizabeth H. Hughes, the 1,100 attendees (among them Adrien Brody, Ashlee Simpson, Delta Goodrem, and the San Diego Chargers’ Shawne Merriman) joined 13 sponsors including Qantas, Patron, Porsche, and the Mandarin Oriental. MORE >>

RELATED TOPICS Condé Nast Traveler, Condé Nast, Mandarin Oriental, Mirage, Porsche, Qantas, Thailand, Cunard, Sheraton, Nautica, Stella Artois, Patron, Continental Airlines, Peru, Capricho
EVENT REPORT   03.17.08 3:18 PM
ESPN Magazine Marks Anniversary With Live Concert
  ESPN the Magazine's crowded anniversary
ESPN the Magazine's crowded anniversary
Photo: Joe Fornabaio for BizBash
For its 10th anniversary, the staff at ESPN the Magazine wanted more than just to look back on its past. The crew at the mag (from editorial to marketing to sales) wanted to bring just about everyone who had ever had a hand in the magazine—some 1,200 staffers, advertisers, sports stars, and friends—to a lively party that brought to life the cover and the concept of the anniversary issue. Wednesday night's event at Terminal 5 was certainly festive, with popcorn, candy, and beer, mixed with casino games, sponsor displays, and an energetic performance by Third Eye Blind. Starting at 9 p.m., the west side venue quickly filled with eager revelers, who lingered until midnight.

ESPN's in-house team for the party included Steven Binder, vice president of sales for ESPN Publishing; Blandine Reid, senior director of magazine marketing; and Tony Leake, assistant marketing manager of special events marketing. Binder brought title sponsor Porsche to the table—a first-time advertiser with the magazine—while Reid translated this into how the sponsors and advertisers could be integrated into the event, and Leake worked with Los Angeles-based Wendy Creed Productions to implement the design and production elements. MORE >>

RELATED TOPICS ESPN, ESPN the Magazine, Porsche, Under Armour, Foot Locker, Heineken
TED KRUCKEL   04.19.06 12:00 AM
Gentlemen, Start Your Engines
Being pretentious, I normally prefer the fancier word when describing an item: privet for hedge, waiscot for vest (although they are technically not the same thing—I'm just waiting for someone to catch me). I like to say "Call me on my portable," not only because I abhor the incomplete and common-sounding "cell," but also because that's what my family called them in the old days, before everyone had one.

Maybe that is why I object to the word automobile. It is one of those terms that, while aspiring to be tony and convey some formality, actually seems more pedestrian. It's like couture—at one point this meant custom or handmade, and now when it's used to describe a garment or some such it means "brought to you by idiots." MORE >>

RELATED TOPICS Auto Show, Bentley, Land Rover, Porsche, Saab, Lexus
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