| EVENT REPORT 09.22.09 1:01 PM |
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Tommy Hilfiger Caps Fashion Week With Flagship Unveiling
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 | The illuminated entrance at Tommy Hilfiger's Fifth Avenue flagship
Photo: Kevin Tachman for BizBash |
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The largest party to cap off Fashion Week was Tommy Hilfiger's splashy unveiling of his sprawling global flagship store on Fifth Avenue and 53rd Street. Held from 6 p.m. to 8 p.m. on Thursday evening, the event drew a who's who—of those left in town anyway—including Alicia Keys, Russel Simmons, Anna Wintour, January Jones, Naomi Watts, Mary-Louise Parker, and Emily Blunt.
Produced by Tommy Hilfiger’s vice president of special events, PJ Reynolds, in conjunction with OBO’s Campbell Bromberg, the event was relatively bare-bones in terms of decor, relying instead on lighting to highlight the four-story 22,000-square-foot space. “We wanted to embrace the store as designed so that guests could enjoy the atmosphere and get a feel for the store itself,” said Reynolds.
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Tommy Hilfiger, Fashion Week |
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| NEWS 03.25.09 1:16 PM |
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In the News: Hollywood Wants Junkets Back, Economy Doesn't Slow Product Launches
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Hollywood Wants Junkets Back: Surprising fact: An estimated 90 percent of film junkets take place at the Four Seasons Hotel Los Angeles at Beverly Hills, with most of the remaining 10 percent falling elsewhere in Beverly Hills. The developers of the new W Hotel in Hollywood are hoping to bring some of that business back to film's birthplace, when they open at the iconic crossroads of Hollywood Boulevard and Vine Street. The Los Angeles Community Redevelopment Agency, which is in charge of overseeing Hollywood's redevelopment, is looking at more than a dozen proposals for venues that could also woo junket planners. [NYT]
Fashion Cuts Back on Charity Events: Flagging profits for fashion houses mean charity endeavors and sponsorships are falling under question. Liz Claiborne Inc. and Tommy Hilfiger, in particular, have reportedly reduced their budgets for charity events. This means participation in larger-scale events, like New York's Costume Institute Gala, which may have to reduce table prices this year to fill seats. A spokesperson for the Metropolitan Museum of Art doesn't anticipate matching last year's record-breaking $7.3 million haul. [WWD]
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Junkets, W Hotels, Four Seasons, Liz Claiborne, Tommy Hilfiger, Costume Institute Gala, Metropolitan Home, Showtime, The Tudors, Gourmet magazine, Spray 'n Wash, 2016 Olympics |
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| FRESH FACE 05.07.08 9:40 AM |
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Former Set Designer Adds Drama to Events
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 | Jonathon Beck
Photo: James Mottee |
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All the World’s a Stage: After studying set and costume design at the Western Australian Academy of Performing Arts—and becoming the youngest graduate of the course, in 1999—Jonathon Beck began designing sets for the Sydney Theatre Company before expanding his work abroad as a production designer for movies and television in Vienna. Upon his return to Sydney, in 2004, Beck began designing events, and his client list grew to include charity galas and parties for Wella, Moët & Chandon, and 20th Century Fox as well as film director Baz Luhrmann. “It was a natural progression from conceptual theater to what I’m doing now,” he says. “My [work] comes out of a visual arts background and is very installation inspired. It’s more than a backdrop. The idea is to enter into a world that is different from anything else.”
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Tommy Hilfiger, Y-3, Moët & Chandon, 20th Century Fox, Hugo Boss |
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| Q & A 09.10.07 10:39 AM |
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Meet One of Fashion Week's Most Creative Designers (of Sets)
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For the last four iterations of Fashion Week, Mike Brown of Lot71 has designed some of the festivities' most daring settings. For Adidas’s futuristic Y-3 line, he incorporated conveyor belts into the gymnasium at Hunter College and Pier 40, and he created an ethereal forest for Tommy Hilfiger at the Hammerstein Ballroom. This year, he switched gears, moving away from colder, more austere palettes to Miss Sixty’s rambunctious, colorful attire. The show was September 6.
How does working on Fashion Week differ from working on events and installations?
You are really pushed to come up with bold, singular ideas—like one brush stroke on a canvas. It has to be bold, sexy, and strong, and it has to underscore the collection. It’s only going to be around for 10 minutes and that’s it.
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Fashion Week, Miss Sixty, Adidas, Y-3, Tommy Hilfiger |
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