| THE SCOUT 07.14.08 5:39 PM |
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| These recent invitations used new technology, eco-friendly materials, and flat-out fancy designs to get attention. |
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PHOTO GALLERY |
 | A Techie Gimmick For Bloomberg LP's White House Correspondents' Dinner after-party, a credit-card-size device was created by the company and Antenna Design. After a recipient applied his or her fingerprint to a built-in scanner, a digital screen revealed the details—but only to the person with that print. Photo: Nick Ferrari for Bizbash |
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 | Beauty in the Details Cosmopolitan TV Canada announced its launch in Toronto with a tube of lipstick designed and manufactured by Zig Inc. It contained a rolled-up scroll of pink paper with the event details.
Photo: Nick Ferrari for Bizbash |
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 | A Fanciful Folder For Citymeals-on-Wheels' benefit in New York, invites came in the form of a four-panel menu with pockets for information, designed by the Rockwell Group and manufactured by TanaSeybert.
Photo: Nick Ferrari for Bizbash |
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 | A New Take on Recycling Harrison & Shriftman worked with Fête to create a flower-seed-laced invitation for the eco-friendly Smart ForTwo car debut in New York. The envelope gave instructions for planting the card, which naturally decomposes in soil.
Photo: Nick Ferrari for Bizbash |
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 | A Frame of Reference For the Heroes Foundation's Chill Out fund-raiser in Dallas, Marc Friedland of Creative Intelligence Inc. designed a white patent-vinyl sheet hand-sewn with clear filament and suspended in the center of a sleek acrylic frame.
Photo: Nick Ferrari for Bizbash |
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 | A Multimedia Approach For the opening of the Water Club hotel in Atlantic City, select invitees received iPods preloaded with a virtual tour of the property, and a customized playlist by El Records. SK G, a Las Vegas-based ad agency, designed and manufactured the invitation.
Photo: Nick Ferrari for Bizbash |
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—Lisa Cericola & Mark Mavrigian
RELATED TOPICS
Bloomberg, Cointreau, Dita Von Teese, Cosmopolitan magazine, Citymeals-on-Wheels, Smart USA, Going Green, Heroes Foundation
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Empire Hotel
Just steps to Central Park and directly across from Lincoln Center, the Empire Hotel has reopened with a fresh new design and all the comfort and amenities for today’s business and leisure traveler. With 413 guest rooms and magnificent indoor and outdoor event spaces, the Empire Hotel offers savvy event planners a one-of-a-kind venue for your next corporate event, meeting, or social occasion. More >> EMAIL THIS RESOURCE |
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Fancy Girl Table
Fancy Girl Table focuses on organic and seasonal foods to create menus for product launches and corporate events. The company works largely within the fashion, beauty, and travel industries, and can cater events for as many as 500 guests. More >> EMAIL THIS RESOURCE |
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Acroback
Acroback's 10 years and more than 20 countries of experience have established an international reputation of providing the highest level of talent production, event management, and innovative performance designs to satisfy its new and return clients' desire to see what hasn't been seen. Services include corporate and public private galas; film, television and theater consulting; rigging; art direction; custom fabrications; performance installations; and product and fashion launches. More >> EMAIL THIS RESOURCE |
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