| EVENT REPORT 06.23.04 12:00 AM |
PRINT | SEND TO A FRIEND |
|
| Mizrahi Clothes-and Event-Have Modern Look |
|
| Cipriani 42nd Street was the venue for Isaac Mizrahi’s first fashion show in six years. Blending his custom-made designs for Bergdorf Goodman with his inexpensive line for Target, the event, produced by Kevin Krier & Associates and funded by Target, showcased 48 outfits. A crowd of fashion and entertainment notables turned out to see the designer's long-awaited return to the runway. |
|
CONTINUED > |
|
|
PHOTO GALLERY |
 | | Isaac Mizrahi and Target's simple logos did little to distract guests at Mizrahi's first fashion show in six years at Cipriani 42nd Street. (Photo courtesy of Loving & Co.) |
|
|
 | | Long white drapes surrounded the backstage area of the catwalk for a dramatic look in Cipriani 42nd Street's main hall. (Photo courtesy of Loving & Co.) |
|
|
 | | The drapes were hoisted up once the show finished to give guests more room for the after-party. |
|
|
 | | Inside the backstage area a DJ spun the decks on a platform emblazoned with Target's trademark bull's-eye. |
|
|
|
|
|
|
With the focus on the fashion show, there was very little decoration added to the interior of Cipriani’s ornate main hall. In fact, the only distraction from Cipriani’s towering marble columns was two Target banners, hanging on opposite sides of the hall. With very little in the way of decor, the eyes of the guests were immediately drawn to runway, anticipating the show to come. At either side of the runway sat well-stocked bars, although few guests made use of these as crowds of waiters were on hand with trays of Bellinis.
Sitting directly in the center of the hall, the catwalk and its seating stole most of the space. Simple, long white drapes suspended from the 65-foot ceiling created a dramatic look above and around the rear end of the runway, echoing Mizrahi's clean and dramatic designs and Target's plain but effective logo. After the show, the drapes covering the backstage area of the catwalk were hoisted up to give guests more room to mingle over drinks. On a platform embellished with the Target logo was a DJ lit by red lighting and enveloped in mist from fog machines.
—Anna Sekula
MORE EVENT REPORT STORIES
Hosiery Preview Styles Vignettes After Vargas Pinups
Continental Marks New Partnership and Aircraft With Dramatic Kabuki Drop
Health Initiative Rethinks Halloween With Woodland Scenery, Interactive Performances
Library Lions Takes a Page From Venue With Paper Decor
Mary Kate and Ashley Olsen Launch New J.C. Penney Collection With Mobile Store
MORE STORIES ABOUT
Floral Designer Anne Kilcullen Prides Herself on Interpreting Clients' Ideas
| More Suppliers/Venues to Consider |
ADVERTISEMENT |
|
|
|
The Russian Tea Room
The Russian Tea Room is the most ideal private event venue in New York City. The unmatchable decor in three different private event spaces is only matched by the world class cuisine and history. More >>
EMAIL THIS RESOURCE |
|
Caravents Inc. Event Production & Design
Caravents is a full-service event creative, production, and design firm, specializing in high-concept environments, refined design aesthetics, and flawless production execution for a range of events—from lifestyle/branded celebrity-driven events to award shows and multimedia presentations. Caravents also produces video content and custom media installations to work seamlessly within the event design, creating immersive and cohesive event experiences. More >>
EMAIL THIS RESOURCE |
|
Taylor Creative Inc.
Taylor Creative Inc. offers an exclusive rental collection of modern furniture ideally suited for launch parties, greenrooms, media events, trade shows, and private events. With offices in Las Vegas, New York, and Palm Beach, we service events across the country. More >>
EMAIL THIS RESOURCE |
| |
|
|
|
|
|
|
|
