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OPENHOUSE GALLERY

201 Mulberry St., New York, NY 10012 Email Phone Number 212.334.0288 Website

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  • Main room

  • Floor plan

  • Neighborhood map

  • Main room

  • Main room

  • Retail entry

  • Retail entry

  • Main room stairwell

OPENHOUSE GALLERY

201 Mulberry St., New York, NY 10012

Openhouse is a pop-up retail storefront, an experiential marketing location, and an event venue. The first of its kind in New York to embrace the pop-up phenomenon, Openhouse is an all-white 4,500-square-foot installation space with an exceptional retail storefront in the heart of trendsetting NoLIta.

The venue is a sleek blank slate for product launches, editor previews, car showrooms, film/print/commercial shoots, cocktail parties, art exhibitions, fashion shows, sample sales, and pop-up marketing concepts.

Openhouse provides production, public relations, and branding services and is known for its creative in-house productions like Park Here, an indoor pop-up park.

Openhouse Gallery on YouTube

Email OPENHOUSE GALLERY

At A Glance

Overview

Openhouse is a pop-up retail storefront, an experiential marketing location, and an event venue. The first of its kind in New York to embrace the pop-up phenomenon, Openhouse is an all-white 4,500-square-foot installation space with an exceptional retail storefront in the heart of trendsetting NoLIta.

The venue is a sleek blank slate for product launches, editor previews, car showrooms, film/print/commercial shoots, cocktail parties, art exhibitions, fashion shows, sample sales, and pop-up marketing concepts.

Openhouse provides production, public relations, and branding services and is known for its creative in-house productions like Park Here, an indoor pop-up park.

Openhouse Gallery on YouTube

Categories

Retail Venues
Lofts/Photo Studios/Raw Spaces
Independent Event Spaces

Buzz

Openhouse has an iconic all-white 4,500-square-foot space in SoHo, an award-winning creative team, a professional media team with extensive press relations, veteran production and equipment partners, and an engaged audience of more than 20,000.

Clients

Audi, Bentley, BMW, CNET, Converse, Dell, Gilt Groupe, Google, Heineken, Ikea, Macy's, Mercedes-Benz, Microsoft, Pepsi, Piaget, Puma, Quiksilver, Saatchi & Saatchi, Sephora

Testimonials

"If you can dream it, Openhouse Gallery can make it happen." Marcus Stewart, Decades

Memorable Moments

Openhouse was founded in 2007 with its flagship space located at 201 Mulberry Street. Ever-expanding, Openhouse now represents two more downtown locations: 379 Broome Street and Bowery Station at 168 Bowery.

Awards

Best Event Concept (Budget Under $50,000), Park Here, Pop-Up Park 2011

Neighborhood:

Little Italy, NoLIta, SoHo

more

Capacities

Master floorplan
Master Floorplan

Retail Entry

Standing/Reception 50
Banquet 50
Theater 50
Classroom 50
Dimensions 40 x 20
Ceiling 12
Square Feet 800

Main Room

Standing/Reception 100
Banquet 100
Theater 100
Classroom 100
Dimensions 65 x 30
Ceiling 18
Square Feet 2000

Back Room

Standing/Reception 100
Banquet 100
Theater 100
Classroom 100
Dimensions 50 x 40
Ceiling 16
Square Feet 2000

Capacities

Master floorplan
Master Floorplan
Space Standing/
Reception
Banquet Theater Classroom Dimensions Ceiling Square Feet
Retail Entry 50 50 50 50 40 x 20 12 800
Main Room 100 100 100 100 65 x 30 18 2000
Back Room 100 100 100 100 50 x 40 16 2000
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