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News Archive for Times Square Alliance
EVENT REPORT   06.09.09 12:22 PM
Tonys Partner With Times Square Alliance for Live Simulcast on Broadway
Crowds at Sunday's Tony simulcast
Crowds at Sunday's Tony simulcast
Photo: Gary Gershof/WireImage
Although organizers obviously can't dole out tickets to the Tony Awards to just anyone, this year they tried to do the next best thing: produce a live simulcast for a packed crowd of over 1,000 in the heart of Times Square Sunday night, just a few blocks away from the show's home at Radio City Music Hall.

The free public screening hosted by CBS TV's Katie McGee included a live airing of the creative arts awards (which were not televised) at 7 p.m., a complete screening of the awards ceremony from 8 p.m. to 11 p.m., and several hundred surprisingly comfortable chairs assembled in and around Duffy Square. All of the action at Radio City played out on the Clear Channel Spectacolor HD screen, rigged with crisp audio for the occasion.

Broadway League executive director Charlotte St. Martin knows theater is often seen as a rarefied art form created for, and consumed by, a small, privileged group. "We do a number of things geared toward changing that impression," she said two days before this year's Tonys, which the League produces in conjunction with the American Theatre Wing. "The primary mission of the Broadway League is to make theater accessible to everyone." MORE >>

RELATED TOPICS Tony Awards, Times Square Alliance
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