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BizBash Names Anne Hunt Cheevers Chief Marketing Officer
of BizBash & President of BizBash Masterplanner |
New York, New York - May 10, 2007 - David
Adler, C.E.O. and Founder of BizBash
Media, the media company for the event planning
and organizing community, with operations in New York,
Los Angeles, Florida, and Toronto, announced today that
the company has named Anne Hunt Cheevers, age 49, to
the new position of Chief Marketing Officer of BizBash
and President of the newly acquired Masterplanner product.
With more than 20 years in the publishing industry,
Anne has extensive strategic marketing and operating
experience, which includes the development of new ventures.
Most recently she was Senior Vice President and Chief
Operating Officer for TASA in Brewster, New York. Anne
has also held Vice President, Marketing positions for
McGraw-Hill, Cendant Membership Services, the Bureau
of Business Practice, Simon & Schuster, and MemberWorks.
According to Adler, “BizBash has had phenomenal
growth and brand acceptance over the past seven years,
and now it is time to take our integrated marketing,
content, advertising, and subscription businesses to
entirely new levels. With the acquisition of Masterplanner
Calendar we have added our first subscription based
offering—an area in which Anne has a tremendous
amount of experience managing and growing profitably.
We are thrilled to have Anne lead the charge to help
us attain our next level of significant growth and value
for all content, both paid and controlled.”
He continued, “With editions in New York, Los
Angeles, Toronto, Washington, D.C., and Florida, and
our plan to launch Chicago later in the year, BizBash
is dominating the event planning and event organizing
marketplace with an expected targeted controlled distribution
of over 90,000 recipients in North America and nearly
600,000 monthly visitors to our Web site. We have a
very highly sought after community for the event and
meeting planning marketplace, and we are confident that
Anne will further improve the ways in which we service
this audience with more integrated and expanded products
and services for both buyers and sellers.”
About BizBash
BizBash Media provides ideas and resources for anyone
who plans, designs, or influences corporate and nonprofit
events. The company publishes magazines and Web sites
and produces trade shows for the event industry in New
York, Florida, Toronto, and Los Angeles, Washington,
D.C., and will expand to Chicago in 2007.
In just seven years, BizBash has become the industry’s
leading source for inspiration, smart marketing strategies,
and useful tools, helping to revolutionize how event
professionals get ideas and connect with each other.
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