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The most eye-catching aspect of the Grimoldi watches launch event at the Tourneau Time Machine store were the freelance models Grimoldi hired to display the watches in unconventional ways. Some models wore a them around their waists, while others wore them as chokers and headbands, creating sexy, alluring ways to show off the product. (We overheard one male guest ask the model with several watches around her waist: “Are you wearing a watch for each time zone?")