On the morning of September 30, Time Warner Cable unveiled its Next Iron Chef Experience, a platform in the Meatpacking District for the cable operator to promote its SignatureHome service as well as the upcoming season of The Next Iron Chef: Super Chefs
. At the kickoff were Alton Brown and chefs Anne Burrell, Michael Chiarello, Alexandra Guarnaschelli, Robert Irvine, Geoffrey Zakarian, and Marc Forgione. Throughout the weekend, the public was invited to film their impersonation of the show's Chairman at a replica of the secret ingredient altar.
Photo: Courtesy of Time Warner Cable