| GUEST QUESTIONS 11.04.08 3:58 PM |
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Fashion Cares Impresses Guests With Runway Show, Entertainment Lineup
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 | Dame Shirley Bassey
Photo: George Pimentel |
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The AIDS Committee of Toronto adopted a Halloween-meets-Alfred Hitchcock theme for the 22nd annual Fashion Cares fund-raiser Saturday, which returned to the Metro Toronto Convention Centre after a one-year stint at the Distillery District. Organizers moved the event date from the spring to the fall for the first time and asked Phillip Ing to return as creative director in an effort to re-establish the event's fashion cred. Saturday's benefit featured looks from 40 designers and performances by Katy Perry and Dame Shirley Bassey. We asked some of the 2,000 attendees whether organizers succeeded in meeting their goals.
“I have performed in this event many times. I was really thrilled because they brought back Phillip Ing and the original creators and it really had a sense of what it started out to be, which is an evening about raising funds for AIDS and AIDS awareness. It wasn’t just about the party. It wasn't just about fashion ... I think it really came back to its original roots ... The theme was great. It was perfect for Halloween. The event was never held at this time before, and I think it gave everyone a chance to participate by wearing costumes and being a part of the show. I just loved Shirley Bassey. Some of the young guys would go, ‘Who the hell is that?’ But you’ve gotta give props to a diva. It was amazing. I could have listened to her all night. So it combined everything. It combined art, style, fashion, and raising a lot of money, and that’s what we’re here for, so it was great.”
—Rex Harrington, artist-in-residence, National Ballet of Canada
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AIDS Committee of Toronto |
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| EVENT REPORT 11.04.08 3:48 PM |
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Fashion Cares Adopts Halloween-Meets-Hitchcock Theme With Costumes, Film Tributes
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 | The stage show at Fashion Cares
Photo: George Pimentel |
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When Michael King and Phillip Ing signed on to plan this year's Fashion Cares, the pair knew they had a lot of ground to make up for after a disappointing event in 2007. "Last year was a very difficult year. It wasn't my year chairing it, but they made a number of mistakes," King, chair of the Fashion Cares steering committee, said of the 2007 event, which was criticized for the choice of venue (a tent in the Distillery District) and the lack of a runway show. "They were well intentioned. They just didn't think things through."
On Saturday, the gala returned to the Metro Toronto Convention Centre for an evening hosted by David Furnish that included an elaborate runway show featuring looks from more than 40 designers and performances by the likes of Katy Perry and Dame Shirley Bassey. The annual fund-raiser for the AIDS Committee of Toronto, dubbed "Fashion sCares" this year, adopted a Halloween meets haute couture meets Alfred Hitchcock theme.
"I was watching the Movie Channel and I saw The Birds and I realized there are so many iconic elements from Hitchcock movies—the fabulous blonds, the sort of sexual repression, the horror of the birds, the suspense. There's great stuff to pull out of that and throw together for a theme for a Fashion Cares show," said Ing, who produced the event for its first 20 years and returned this year as the show's producer and creative director.
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AIDS Committee of Toronto, Alfred Hitchcock, Shirley Bassey, Katy Perry, Kreesha Turner, BMO Financial Group, LG Canada, CTV, The Globe and Mail, CHUM FM, Sir Magazine |
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| NEWS 09.18.08 4:05 PM |
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AIDS Benefit Announces Lineups
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 | Models at the Fashion Cares launch
Photo: BizBash |
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Haute couture meets Alfred Hitchcock is the theme for this year’s Fashion Cares fund-raiser—being held November 1 at the Metro Toronto Convention Centre to benefit the AIDS Committee of Toronto—organizers revealed Wednesday. Event chair Michael King described the upcoming gala, dubbed Fashion Scares, as “a Halloween weekend spectacle…a fancy-dress costumed affair that takes it’s theme from the master of suspense…and a marvelous excuse to exhibit sartorial excess for a community that loves any excuse to dress up.”
Wednesday’s launch, held at the Brant House, offered a preview from some of the 40 designers set to participate in the runway show at the 22nd annual gala. Models donned creations by David Dixon, Pam Chorley, Greta Constantine, and Izzy Camilleri. “We’re putting fashion back in Fashion Cares,” King said of the event, which is being organized by artistic director and producer Phillip Ing. The vice president of special and retail events for M.A.C. Cosmetics is back after stepping down for a year. (Ing was not involved in last year’s gala, which received mixed reviews after moving from the MTCC to the Distillery District for the first time.)
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Fashion Cares, AIDS Committee of Toronto, BMO Financial Group, LG Canada, CTV, The Globe and Mail, CHUM FM, Sir Magazine |
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| TOP 100 EVENTS 05.16.08 12:21 PM |
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Toronto's Top Fashion Events 2008
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 | The tents in Nathan Phillips Square
Photo: George Pimentel |
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1. L’Oréal Fashion Week
This semiannual event generates a weeklong buzz among designers, editors, retailers, and industry insiders who converge on the city from across the country. Last fall’s event, which featured 30 collections, saw the shows move from Exhibition Place to a tent at Nathan Phillips Square. This year’s shows, produced by the Fashion Design Council of Canada, ran March 17 to 22; the “Wear in the World” theme featured international designers. This year's spring 2009 collections will present October 14-19.
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Toronto's Top 100 Events, L’Oréal, Fashion Design Council of Canada, AIDS Committee of Toronto, Toronto Fashion Incubator, Elle Canada, Windfall Clothing Service |
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| MY FAVORITE VENDORS 04.11.08 10:56 AM |
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AIDS Committee of Toronto Turns to Tall Poppy
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 | | Jasmine Taulla |
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AIDS Committee of Toronto special events manager Jasmine Taulla is responsible for executing three major annual events, including Snap, a photographic fund-raiser featuring a live auction of curated art, a silent auction, and a photo competition; AIDS Walk for Life, a walk through the city that circles back to a community block party with a beer garden; and Fashion Cares, a gala event that includes a dinner, live entertainment, and a fashion show. Taulla has been with the AIDS Committee for just over a year, and moved to Toronto 15 months ago from Melbourne, Australia. She has worked as an event planner for six years.
Graphic Design: “Tall Poppy does Web design, advertising, and graphic design. They did our Web site for Snap. Laura, Adrienne, and the team are great: highly motivated, innovative, easy to work with, and the results are beyond expectations. Their creative work is eye-catching, and we get a lot of press as a result of their work. We’ll have a picture that we want to use—this year we had a photo of Pamela Anderson wrapped in a Canadian flag—and they took that and came up with three designs, and we chose which one we liked.”
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AIDS Committee of Toronto |
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